Software Maker Shifts to Service Model to Boost Revenues and Increase Agility

To revamp its revenue model and simplify use of the Umbraco open source Content Management System (CMS), Umbraco HQ introduced a subscription-based cloud version called Umbraco.com, which runs on Microsoft Azure. Customers avoid the cost of maintaining their own infrastructure, and with new subscription revenues Umbraco HQ can devote more time to enhancing its core product. With a cloud hosting model, Umbraco HQ also gains better visibility into how its CMS is being used so that it can better address user needs.

Provided by: Microsoft Topic: Enterprise Software Date Added: Aug 2014 Format: HTML

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