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TechSmith Improved the Customer Search Experience and Reduced Maintenance Efforts With Google Site Search

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Executive Summary

Founded in 1987, TechSmith is a leading provider of screen capture and recording software for individuals and companies. It started searching for a better site search solution, with several important caveats. The new solution needed to be familiar and intuitive for customers, integrate into the existing website template, and fit the company's stylistic requirements. TechSmith deployed Google Site Search with ease of use and the high relevance of search results. Also, system was easy to maintain.

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