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China Mobile Guangdong Shenzhen Branch wanted to enhance its agility in the dynamic marketplace. However, a review of its internal systems revealed a mishmash of IT systems constructed through the years, which created many information silos. The number of business platforms used by China Mobile Guangdong Shenzhen Branch's internal operations included one, 22 and 58 sets of application systems at the national-level, provincial-level and Shenzhen City respectively. This resulted in many under-utilized systems, which impacted staff productivity and operational efficiencies. As a forerunner in technology innovation, China Mobile Guangdong Shenzhen Branch wanted to leverage technology to improve work efficiency and customer service.
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