The Path Toward Pervasive Business Intelligence at an Asian Telecommunication Services Provider

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The trend toward evidence-based decision-making is taking root in commercial, non-profit and public sector organizations. Driven by increased competition due to changing business models, deregulation or, in some cases, increased regulation in the form of new compliance requirements, organizations in all industries and of all sizes are turning to Business Intelligence (BI) and Data Warehousing (DW) technologies and services to either automate or support decision-making processes. The Organization and TCS's collaboration was guided by the latter's Telecommunications Business Intelligence Domain Solution (tBIDS) Technology Framework - a proprietary methodology based on TCS's "think big, build step-by-step" philosophy.