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Arkansas-based J.B. Hunt Transport Services sends trucks and drivers across Canada and the United States. To locate repair vendors for drivers, road service operators used atlases, the Internet, and an unstructured database of repair facility information, then calculated the distance to likely area facilities with the desktop version of an industry standard application for mileage and mapping. The process was slow and created long wait times. To auto-generate vendor lists sorted by quality and proximity, the company integrated Microsoft Virtual Earth mapping technology with data from the trucks' computers and current vendor lists ranked by internal experts.
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