Visio Partner Uses Process Visualization to Cut Sales Engagement From Months to Days

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Executive Summary

Since 1998, Bluespring Software, a Microsoft Gold Certified Partner, has been a leading business process analysis and management software innovator. To give customers better visibility into their processes, help justify process improvements, optimize and standardize processes, and reduce costs, Bluespring needed to add process visualization functionality to its software. Now, with Microsoft Office Visio 2007 and its process modeling capabilities at the core of all Bluespring process modeling efforts, the company has been able to decrease the length of its sales engagements from several weeks or months to just three to five days, realize a 100 percent closure rate for reengagements with previously hesitant customers, and increase sales pipeline growth by 50 percent in three months.

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