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Outdated tape-based media and production processes were slow and cumbersome and constrained Vlaamse Radio en Televisie's ability to share and reuse its audio visual materials, produce new programming quickly and exploit Web opportunities to reach new audiences. IBM SOA helped enable new digital asset management system for creating, editing, airing and storing video content materials allowing VRT to capture, reuse and share its digital files and convert them into multiple formats to reach new audiences.
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