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Originally, Cengage Learning's sales force was equipped with notebook computers, a print catalog, and multiple CDs with Macromedia Flash demos to showcase the company's products while on the road. Cengage wanted to increase the efficiency and effectiveness of sales force by equipping sales reps to with the tools and information needed to compete in an increasingly complex selling environment. Cengage Learning's sales force relies on a powerful mobile solution, enabled by Fujitsu LifeBook Tablet PCs. More than 800 sales reps in the U.S., Canada, Australia and the U.K. use the powerful tablets to access and update critical customer, product, opportunity and ordering information on the fly.
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