American Express

Displaying 1-40 of 1798 results

  • White Papers // Nov 2010

    The Inside View From Entrepreneur Bootcamp

    Astia is a global, non-profit organization dedicated to helping women to become better entrepreneurs and leaders of high-growth, innovative businesses. Doing It Right is only the first stage of the life-long, Astia membership. The program is intended to enlighten entrepreneurs as to how the investment community thinks and the fundamental...

    Provided By American Express

  • White Papers // Nov 2010

    3 Tricks To Get Your Employees Excited To Support Your Cause

    An old saying goes, "Persuasion is better than force." For those of in the business world, and especially those responsible for getting team members on board with an idea, that's an important concept to remember. But the act of persuading a group of people is not always clear-cut. Once you...

    Provided By American Express

  • White Papers // Nov 2010

    Small But Mighty: A Strong Brand Can Stretch Your Marketing Dollars

    Investing in a strong brand allows you to charge more for your products or services. Just look at brands like Rolex, Ritz-Carlton, and Mercedes-Benz. But as a small business owner, how can you build a strong brand on a tiny budget, and is it possible to command a premium like...

    Provided By American Express

  • White Papers // Nov 2010

    Cultivating David Vs. Goliath

    It's a business development strategy known as "Economic Gardening." Economic Gardening, the act of supporting and cultivating local growth companies, as opposed to the more traditional economic hunting practice of recruiting large employers, was pioneered in the City of Littleton, Colorado by Chris Gibbons as a reaction to the relocation...

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  • White Papers // Nov 2010

    Creating Business Contracts That Won't Get You Sued

    For most small business owners, contracts are a necessary evil. You need to have something to protect you, but getting contracts written requires legal expertise and can get expensive. Many small business owners try to rely on templates, but even a template can't cover all the contingencies that different companies...

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  • White Papers // Nov 2010

    5 Ways To Lure Local Shoppers

    Ask not what your customers can do for you, but what you can do for your customers. Yes, consumers in large metro areas have all heard they should shop local, and they're beginning to understand that they can vote with their dollars to keep independent merchants afloat. A Yelp poll...

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  • White Papers // Nov 2010

    Your 2011 Lead Generation Strategy Outline

    Lead generation is the number one item on every small business marketing plan. What strategies and tactics will you use to attract customers? Many small business owners and CEOs say they can't get enough good leads. Really, they just aren't capturing the leads that are all around them. Your business...

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  • White Papers // Nov 2010

    5 Ways To Keep Your Legal Costs Under Control

    One-fourth of small business owners think legal issues pose the biggest risk to their companies, according to a new survey by Rocket Lawyer. In today's litigious society, that's not surprising. But despite these worries, entrepreneurs aren't seeking legal counsel as often as they should. The reason? More than half of...

    Provided By American Express

  • White Papers // Nov 2010

    Will The Holiday Shopping Season Be A Boom For Small Businesses?

    Heading into the holiday season, small businesses aren't particularly optimistic about the outlook for the U.S. consumer. Their biggest worry isn't taxes or insurance costs, but poor sales, according to a report from the New America Foundation. Taxes may make up 21 percent of small business worries, but weak sales...

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  • White Papers // Nov 2010

    Cannibalize Yourself Before Someone Else Does

    When someone proposes a new product that is similar to an older one ("Old reliable"), the question is always asked: "How much will this cannibalize 'Old reliable'?" Someone makes an estimate, and then the games begin. You see, the wrong question was asked. It should have been, "Who will cannibalize...

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  • White Papers // Nov 2010

    Why Chemistry Is More Important Than Talent

    Some business owners will tell you that hiring talented people is the key to success. As sports teams frequently prove, though, even the most talented employees can ruin an organization if they aren't able to work well with others. Behavior like that is not just counter productive; it saps the...

    Provided By American Express

  • White Papers // Nov 2010

    Why Local Sourcing Is A Winner For Food Service Companies

    With Small Business Saturday only a few days away, it's important to remember that business owners - not just consumers - can also support local, small businesses. One sector where supporting local businesses has tremendous financial advantages is the food service business. The $580 billion restaurant industry is realizing that...

    Provided By American Express

  • White Papers // Nov 2010

    Plan Now For Your 2011 Retirement Plan

    While 2010 isn't over yet, it's not too early to think about setting up a qualified retirement plan for 2011. Getting an early start is especially important if you have employees. This will give you time to select the plan that best meets your business and retirement-plan goals. It will...

    Provided By American Express

  • White Papers // Nov 2010

    Buying And Trading Locally: Where Does Your Dollar Go?

    If $100 is spent at the local auto parts shop, that $100 has a much greater chance of staying within the community. Instead of leaving the community in the form of franchise fees, the money stays in town and goes for advertising on the local radio station, helping to keep...

    Provided By American Express

  • Webcasts // Nov 2010

    Learning From The Pros: Jerry Greenfield

    Can you imagine a world without Cherry Garcia, Chunky Monkey or Coffee Heath Bar Crunch? Thirty years after opening its first ice cream shop, Ben & Jerry's has built a reputation as a fun-loving, socially responsible and creative company. Jerry Greenfield tells about learning from failure, giving things away and...

    Provided By American Express

  • White Papers // Nov 2010

    8 Ways Small Businesses Help Communities

    The holidays are right around the corner and everyone is the mood to shop. "A small business is part of the heartbeat of the larger community," said Ellen Thrasher, associate administrator for the Department of Entrepreneurship at the Washington, D.C.-based U.S. Small Business Administration. Money spent at local, small businesses...

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  • White Papers // Nov 2010

    Intrapreneurs: Building For The Future

    These days, many millions of people proudly claim the title "Entrepreneur." On the other hand, a title that hasn't gotten nearly the amount of attention it deserves is entrepreneur's little brother, "Intrapreneur": "an employee who is given freedom and financial support to create new products, services and systems, who does...

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  • White Papers // Nov 2010

    Urban Beekeeper Economics: Can You Beat The Stock Market With A Rooftop Swarm?

    The commercial U.S. honey industry grosses approximately $332 million per year. An additional $260 million worth is imported. The majority of U.S. honey production is based in the South and produced via a migratory system: Hundreds of hives are trucked around the country, following massive blooms on commercial farms. One...

    Provided By American Express

  • White Papers // Nov 2010

    Taking Your Invoicing And Accounts Receivable Management Online

    A long-standing cash flow dilemma is finding the right balance between getting fast receipt of customer payments and minimizing fees and discounts associated with collecting those payments as quickly as possible. Finding payment methods that fit the needs of your business and offering the options that are right for your...

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  • White Papers // Nov 2010

    Protect Your Workers, Control Your Expenses

    As small business owners, one always under pressure to do more with less. In this difficult economic environment, careful review of your workers compensation program may reveal opportunities to reduce expenses, while offering better protection to your employees. Workers' compensation insurance protects employees against the risk of sustaining a job-related...

    Provided By American Express

  • White Papers // Nov 2010

    3 Keys To Knowing Your Business

    What is your business? It seems like a simple question, yet so many cannot accurately describe their business. Perhaps the simplest way to think of it is: If you can't tell it, you can't sell it. Global Trends in Miami and M3 finalist, helps international designers infiltrate their brands into...

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  • White Papers // Nov 2010

    Paying Your Employees To Volunteer Can Reap Big Rewards

    Today, businesses are no longer fundamentally attractive to this new breed of potential employees for writing checks to charities or for sponsoring tables at benefits. Now, companies must not only talk the talk, but they must let their employees walk the walk as well - paying staff their normal wages...

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  • White Papers // Nov 2010

    How To Use Collateral Marketing

    The concept of collateral marketing - using brochures and other printed materials that you can leave with a client - can be an effective part of a company's sales cycle. It's just a matter of choosing the right pieces. It's easy to lump collateral marketing and advertising together - you...

    Provided By American Express

  • White Papers // Nov 2010

    5 Ways To Get Your Fans Cheering About Your Holiday Marketing

    As a small business owner, if you are planning to send a generic, pre-printed holiday card with your business name imprinted on the inside, don't bother. So many business owners have gone about this ritual each year with as much gusto as getting the oil changed in their car. If...

    Provided By American Express

  • White Papers // Nov 2010

    Small Business Saturday Campaign Embraced By New England Shopkeepers

    Independent retailers in Vermont, Massachusetts and New Hampshire are embracing the upcoming Small Business Saturday initiative since it fits well with the region's strong "Shop local" spirit. Additionally, American Express recently launched the new marketing program to encourage Americans to shop at small businesses on Saturday, Nov. 27. "It's nice...

    Provided By American Express

  • White Papers // Nov 2010

    Why You Should Treat Your Employees Like Children

    How can U.S. businesses become more innovative? Encouraging your employees to be more creative is a great starting point. Kim analyzed the results of a creativity measure called the Torrance test for on nearly 300,000 American adults and children and found that Americans' creativity has declined drastically in recent decades....

    Provided By American Express

  • White Papers // Nov 2010

    From A Snapple Marketing Veteran: How To Tap The Power Of Packaging

    What makes shoppers pick one product over another when they're staring at shelves full of choices in a store? Assuming they don't have exclusive loyalty to one brand or that one doesn't have a big price advantage, the packaging often plays a huge role. As you know if you sell...

    Provided By American Express

  • White Papers // Nov 2010

    Build Your Email List Value Today

    It's amazing how few people consider their email database to be their most important business asset. Though businesses come and go, if you treat your customers and peers and colleagues and competitors and friends as an important relationship, you always have something. When money comes and goes, it's the relationships...

    Provided By American Express

  • White Papers // Nov 2010

    The Right Way To Delegate Your Next Big Project

    Delegating is a task that even well-seasoned managers sometimes struggle with. It can be a challenge all the way around, as letting go of the reins and finding the right person to hand them over to isn't an easy thing to do. As an entrepreneur, you most likely have big...

    Provided By American Express

  • White Papers // Nov 2010

    November 27th Is Small Business Saturday

    While small businesses are critical to the nation's economy, their importance to local communities extends even further. For every $100 spent in locally-owned independent stores, approximately $68 returns to the community through taxes, payroll and other expenditures. So take a moment and think about the small businesses you visit most...

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  • White Papers // Nov 2010

    Change Doesn't Have To Be Difficult? If You Know How

    Knowing what to do and being motivated to do it do not change behavior (even though most people think it is supposed to) because behavior is driven by beliefs about people, life and themselves. If you want to change behavior, change the beliefs that drive any given behavior - such...

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  • White Papers // Nov 2010

    The Psychology Behind Making Sales And Setting Price Points

    Setting price points and making sales involves a delicate balance between offering value (i.e., what the customer demands) and making profits (i.e., what you need). Here are a few techniques that create value for your customers while keeping your profit margins reasonable. In some cases you can even get your...

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  • White Papers // Nov 2010

    How To Improve Cash Flow And Add Bottom-Line Value

    By charging purchases, you can hold off on payment and hold on to cash about 25 days longer than with cash or check. Plus, if you time your purchases at the beginning of the billing cycle, you could get nearly two months of time between purchase and payment. Let's say...

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  • White Papers // Nov 2010

    5 Tips For Making The Most Of Google Places

    Google's revamped local search, now called Google Place Search, could be a boon to small businesses. It's up to you to make the most of it. "If you're a business that does not manage its profiles, local listings and city listings, you are missing tremendous opportunities - and challenges," says...

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  • White Papers // Nov 2010

    3 Marketing Pet Peeves

    Spam used to refer exclusively to unsolicited email, and mostly to shady characters like phishers and people like "Robert benjamen from the Ivory Coast [sic]" who has a $10.5 million cocoa fortune to share with me if I forward my bank account number. But more troublesome of late is the...

    Provided By American Express

  • White Papers // Nov 2010

    The Secrets To Funding Your Restaurant

    To an aspiring restaurateur, the challenges of funding a business can seem overwhelming. Young restaurants have a notoriously high failure rate, and no investor wants to put money against the odds. But for every thriving restaurant out there, there was a moment when the forces behind it struggled for funding....

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  • White Papers // Nov 2010

    7 Steps To Creating A Sure-Fire Marketing System

    While this may be hard for some business owners to come grips with - leaning instead towards the "Marketing is a strange form of creative voodoo thinking" - marketing is not only a system, it may be the most important system in any business. To understand how to approach marketing...

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  • White Papers // Nov 2010

    Managing The Business Of Change

    Restructuring is a difficult process, right? It can be. Even if you've done everything right, sometimes you have to take your company in a new direction because circumstances and opportunities have changed. Companies aren't future-proof - no company lasts forever. If you're going to lead your company through a restructuring,...

    Provided By American Express

  • White Papers // Nov 2010

    Reinventing The Small Culture Business: An Interview With 'Electric Literature'

    In the summer of 2009, Andy Hunter and Scott Lindenbaum published the first volume of their literary journal, Electric Literature. You may have heard that 2009 was not an auspicious one for publishers - let alone folks trying to launch new literary titles. However, by offering more than the paperback...

    Provided By American Express

  • White Papers // Nov 2010

    Innovation Is No Accident

    People love the idea of 'Accidental innovation'. The term 'Accidental innovation' is often used to describe the invention of things like penicillin, microwave ovens, Nutrasweet and vulcanized rubber. The stories behind these accidental innovations are intoxicating because they make it seem like innovation can come from anywhere - in an...

    Provided By American Express

  • White Papers // Nov 2009

    Can Good Teamwork Involve Fighting?

    One of the de facto assumptions about good teamwork tends to be that it means creating an environment in which everyone plays well together - and conflict is kept to a minimum. But a necessary part of playing and working together is being able to foster and sustain healthy debate....

    Provided By American Express

  • White Papers // Dec 2009

    Why Public Speaking Is Good For Your Brand & How To Get Started

    If you're highly knowledgeable about something, nobody will know about it unless you demonstrate that knowledge. By simply being able to talk coherently about the subject at hand and answer questions intelligently and honestly, you show people that, yes, you know what you're talking about. In many cases, a good...

    Provided By American Express

  • White Papers // Apr 2009

    Develop Your Team With Appreciations

    Feedback can be a scary concept. Most people throughout corporate America tremble when their boss calls them in "To share some feedback." Even if the feedback is constructive, it still tends to place a spotlight on your weaknesses. And, of course, the greatest barrier to acting on constructive feedback is...

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  • White Papers // Jan 2010

    The Hidden Dangers Of Social Networking

    How many times has this happened to you? You are on your favorite social networking site and one of your friends sends you a message or posts, "Check out this cool video!" So you click the video and are told that you need to upgrade your software to watch it....

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  • White Papers // Jan 2010

    How To Promote Your Business When Your Website Stinks

    Ok, so you've decided to start using the Internet to promote your business more actively and most people you talk to who know about the web tell you the same thing ? you need to redesign your website. The problem for many small businesses is that getting to the point...

    Provided By American Express

  • White Papers // Jan 2010

    The Little Known Secret To Getting Page 1 Google Rankings

    This paper explains why video SEO is such an incredible Page 1 generator: First, search engines like Google are increasingly using "Blended" search results - articles, video, pictures, and other forms of content. So video inherently gets more play because there is less competition for video results. And that is...

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  • White Papers // Dec 2009

    5 Ways To Use Social Media To Amplify Your Content

    Producing great content as a lead generation play is only part of the deal for most marketers. You also want and need to make certain that plenty of prospects eyeball, read, and share the content. Smart marketers are turning to social media platforms as a way to create awareness about...

    Provided By American Express

  • White Papers // Dec 2009

    5 Ways To Grow Your Local Business With Social Media

    Let's face it; most small businesses do the bulk of their business locally. So, the thought of gaining access to Facebook's 300 trillion users (may be more by now) isn't that relevant or useful. However, if those local businesses could use some of the new powerful online tools and platforms...

    Provided By American Express

  • White Papers // Dec 2009

    The Easy Way To Build Virtual Trust In Your Small Business

    Virtual trust is the idea that anyone online can establish a trust in a product, service or individual without having any personal relationship or face to face contact. As reports of cyberfraud, astroturfing and other dishonest behaviours dominate the news cycle, the typical question that many businesses are wondering is...

    Provided By American Express

  • White Papers // Nov 2009

    5 Ways To Use Social Media Activity Offline

    Social media participation has proven a great way to cast a wider net, create exposure for your expertise and initiate relationships with partners, supplies, prospects and customers. But, few things build the trust necessary to take a surface relationship made in a LinkedIn Group or Facebook Fan Page to the...

    Provided By American Express

  • White Papers // Nov 2009

    4 Ways To Use Twitter Lists For Marketing

    Ok, so maybe you have a Twitter account set up and have started checking out the site, or maybe you're still among the ranks of small business owners who haven't found that compelling reason to get off the sidelines and start trying to use the site. Recently, Twitter launched a...

    Provided By American Express

  • White Papers // Nov 2009

    5 Tips For Getting More Exposure From Bloggers, Tweeters And Fans

    Any marketer that's been paying much attention of late knows that bloggers and other active social media folks can be great resources to help you promote your business, products, service or brand. But, there's a right way and wrong way to enlist blogger support, just like there's always been a...

    Provided By American Express

  • White Papers // Jan 2010

    4 Simple Social Media Suggestions For Small Businesses In 2010

    2010 is upon us, bringing new opportunities to jump ahead of the competition using social media. The web is evolving rapidly and those small businesses that identify trends first will be able to stay ahead. This paper provides four super-simple social media suggestions to kick start your business this year.

    Provided By American Express

  • White Papers // Jan 2010

    Online Productivity Tools For The Small Business

    Small business owners may have more of a need than most to be able to access their chosen suite of productivity tools from more than one computer or platform. As a business or startup owner you may have occasion to bring your work home with you, or require frequent access...

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  • White Papers // Jan 2010

    How To Take Advantage Of Social Media In Your Email Marketing

    You've most likely had an email newsletter for your company for much longer than you've had a presence on social media sites. But now that you do both, the two can go hand-in-hand, with email creating an opportunity to extend your presence on social media sites, and social media sites...

    Provided By American Express

  • White Papers // Jan 2010

    5 Ways Small Businesses Can Avoid Social Media Panic

    The notion of getting into social media might seem overwhelming for any small business. Spending time upfront before launch to create a plan with goals that includes how to translate that social media presence into dollars will go a long way toward achieving success. Nine percent of small and medium-sized...

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  • White Papers // Jan 2010

    4 Elements Of A Successful Business Web Presence

    What's the most important piece of your business's web presence? Your website, of course. Creating a website requires a good deal of thought; it's important to plan what information you want on the site, what the layout will look like, and how you'll connect each piece together. Think of your...

    Provided By American Express

  • White Papers // Jan 2010

    How To Customize Your Business's Twitter Background

    If your business maintains a presence on Twitter, chances are you have a logo or other branding in your profile picture. You can take this one step further by creating a custom background for your Twitter page that expresses more about your business identity. Twitter allows you to upload any...

    Provided By American Express

  • White Papers // Dec 2009

    Social Media ROI For Small Businesses

    As more and more businesses - big and small - start to embrace social media, it becomes equally important for businesses to track their Return on Investment (ROI) from different social media tools and campaigns. It's important to measure the positive and negative impact that any strategy has on your...

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  • White Papers // Dec 2009

    Online Tax Resources For Small Businesses

    As the end of the year approaches, small business owners should start thinking about one of the less pleasant aspects of entrepreneurship: Filing taxes. Tax Day might not be until April 15, but the sooner you get a head start on your payroll and small business taxes, the better off...

    Provided By American Express

  • Webcasts // Mar 2010

    Success Starts With You

    "The truth is that the world belongs not to the one who fits in, but the one who stands out" says Gail Blanke, Founder and CEO of Lifedesigns, LLC, during her speech at the American Express OPEN Women's Business Summit.

    Provided By American Express

  • Webcasts // Mar 2010

    Made To Stick: Giving Presentations

    Dan Heath, co-author of Made to Stick, speaks with Fast Company on how to avoid "that dreaded bullet-drenched PowerPoint that everybody hates".

    Provided By American Express

  • Webcasts // Mar 2010

    The Chilewich Rule

    "Don't fall in love with your own product" - The Chilewich Rule. After selling off her revolutionary hosiery company, HUE, Sandy Chilewich went out to start her own design studio, where she stretches the limitations of textiles creating everything from place mats to window shades. In an episode of Small...

    Provided By American Express

  • Webcasts // Mar 2010

    The City Winery Rule

    "Dream in Word, but live in Excel" - The City Winery Rule. Michael Dorf has made a career out of turning his passions into successful businesses. From the knitting factory to his downtown winery he creates magnetic venues that foster community and creativity, he says in an episode of Small...

    Provided By American Express

  • Webcasts // Mar 2010

    The Green And Greener Rule

    "Date your business before you marry it"- The Green and Greener Rule. Alegre Ramos founded Green and Greener, LA's first Eco-Living Design Center and General Store to make green the easy choice for work, play, and home. Alegre "dated her business" by establishing a green design practice and an online...

    Provided By American Express

  • Webcasts // Mar 2010

    Made To Stick: The Curse Of Knowledge

    Dan Heath, co-author of Made to Stick, speaks with Fast Company on how "the more you know about something, the harder it is for you to image what it's like to lack that knowledge". This has consequences when communicating ideas.

    Provided By American Express

  • Webcasts // Mar 2010

    The Big Buddha Baba Rule

    "Use the power of play to open up new ways." - The Big Buddha Baba Rule. Big Buddha Baba is an experience design company creating playful interactive experience for theme parks, museums, and retail. This interactive design and production house adds vision and focus to their clients' ideas at every...

    Provided By American Express

  • Webcasts // Feb 2010

    Van Leeuwen Artisan Ice Cream

    "There is no secret recipe" - The Van Leeuwen Artisan Ice Cream Rule. Ben Van Leeuwen combined the nostalgia of the ice cream man with the sophistication of high quality ingredients to create his company, Van Leeuwen Artisan Ice Cream, ice cream for adults. In an episode of Small Business...

    Provided By American Express

  • Webcasts // Feb 2010

    The Parties That Cook Rule

    "If you don't provide great service, somebody else will." - The Parties that Cook Rule. In an episode of Small Business Rules, Gibby Gignilliat says she grew tired of her corporate job she decided to feed her sole with Parties that Cook, a company that brings people together in the...

    Provided By American Express

  • Webcasts // Feb 2010

    Made To Stick: Sparking Curiosity

    Dan Heath, co-author of Made to Stick, speaks with Fast Company about how to get one's ideas across through the power of testable credentials.

    Provided By American Express

  • Webcasts // Feb 2010

    The Brooklyn Industries Rule

    "Be a bull when everyone else is being a bear."- The Brooklyn Industries Rule. In an episode of Small Business Rules, Lexy Funk says embodies the artistic indie spirit of Brooklyn, and so does her company, Brooklyn Industries, which sells private label clothing and accessories in 12 retail location in...

    Provided By American Express

  • Webcasts // Feb 2010

    The Trunkettes Rule

    "Don't be afraid to ask."- The Trunkettes Rule. Tired of stealing her husband's trunks, Hillary Genga took matters into her own hands creating a problem solving line of swimming trunks for women, she shared in an episode of Small Business Rules. Trunkettes are tailored to the women's body and include...

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  • Webcasts // Feb 2010

    Strategic Pricing Models

    Anita Campbell, CEO of smallbiztrends.com, explains that small business owners need to be smart and strategic about how they manage the payment process with their customers. Here she discusses how small business owners should be both flexible and proactive when structuring payment plans with their customers.

    Provided By American Express

  • Webcasts // Feb 2010

    The Core Of Resiliency

    Anita Campbell, CEO of smallbiztrends.com, discusses how resilient small businesses weathered difficult times. Here she explores how small business owner's perseverance and commitment to their customers helped them succeed against the odds.

    Provided By American Express

  • Webcasts // Feb 2010

    American Business: Wholesale Change

    Faced with plummeting sales, a South Carolina business owner decided the time was right to add a new ingredient to her business plan. She took the time to expand her cookie brand by shifting the majority of her business from retail to wholesale.

    Provided By American Express

  • Webcasts // Feb 2010

    Newsmakers: Small Business Lending

    President Obama hopes his latest economic proposal will help small business owners get loans and create jobs. He's asking Congress to let community banks use $30 billion in repaid TARP money to lend to entrepreneurs. Karen Mills, head of the Small Business Administration, defends the president's plan.

    Provided By American Express

  • Webcasts // Feb 2010

    The Amazing Grass Rule

    "The answer is 'yes' and the question is 'how?'"- The Amazing Grass Rule. In 2002 Brandon Bert and Todd Habermehl ditched their corporate jobs and started a green food supplement company that is based equally on blind faith and organic chemistry, they shared in an episode of Small Business Rules....

    Provided By American Express

  • Webcasts // Feb 2010

    Better Your Business: Marc Lore And Lawrence Gelburd

    Marc Lore, co-founder, CEO and Chairman of Quidsi, the parent company of Diapers.com, and Lawrence Gelburd, an instructor at The Wharton School, provide some helpful tips on how one can better the business.

    Provided By American Express

  • Webcasts // Jan 2010

    Biz Quiz: Lawrence Gelburd And Phil Town

    Lawrence Gelburd, an instructor at the Wharton School of Business, and Phil Town, investment advisor and author of "Rule #1: The Simple Strategy for Successful Investing in Only 15 Minutes a Week!" go head to head in the small biz quiz!

    Provided By American Express

  • Webcasts // Jan 2010

    Better Your Business: Tim Furguson And Jerry Silberman

    Better Your Business: Tim Ferguson & Jerry Silberman; Tim Ferguson, founder, chairman and managing partner of Next Street, a merchant bank, and Jerry Silberman, the founder and CEO of Corporate Turnaround, provide some helpful tips on how one can better the business.

    Provided By American Express