American Express

Displaying 201-240 of 1789 results

  • Webcasts // Sep 2010

    American Business: Promoting Me, Promoting You

    It's one thing to develop a rapport with some of your competitors, but could you imagine promoting them or even taking orders for them? One small business owner does all that and more. She believes entrepreneurs need to open their minds and their hearts to a different way of doing...

    Provided By American Express

  • Webcasts // Sep 2010

    Business Answers: Adding Staff & Cost-Effective?

    Rod Kurtz, executive editor of AOL Small Business, and Steve Strauss, small business columnist for USA Today, answer viewer questions about going from 50 to 100 employees and marketing on a shoestring budget.

    Provided By American Express

  • Webcasts // Sep 2010

    Top Five: Tasks To Delegate

    Many entrepreneurs try to do it all, but there are some jobs that should be left to others. Here are five tasks every small business owner should delegate courtesy of.

    Provided By American Express

  • White Papers // Sep 2010

    Business Incubators: The Next Innovation Engine?

    Business incubators, once a trendy place for entrepreneurs to start companies, fell out of favor in recent years. But some indicators suggest incubators are making a comeback as a breeding ground for startups, innovative ideas and new job creation. Incubators are locations where startups share low-cost office space, access to...

    Provided By American Express

  • White Papers // Sep 2010

    How To Create A PR Crisis Strategy Before You Need It

    The day you realize that you need a crisis strategy is usually the day you have a crisis. It's rare for small business owners to think about how to handle a crisis when they aren't in crisis mode. Having a strategy in place, especially when it comes to public relations,...

    Provided By American Express

  • White Papers // Sep 2010

    A Wasteful Search For The Killer Idea

    Entrepreneurs do not wait until they have their "Eureka moment" to start a business. In fact, most of the truly successful businesses are not new ideas, but a fresh approach to an old business: Groupon did not invent the deal-of-the-day business when they launched in 2008. Most credit Woot as...

    Provided By American Express

  • White Papers // Sep 2010

    Good Listeners Get Great Advice

    To succeed in business, you must learn to be a good listener. And then you should learn to bounce every idea you have off numerous people before finally saying, "We'll give this one a miss," or "Let's do it." One of the positive byproducts of learning the real importance of...

    Provided By American Express

  • Webcasts // Sep 2010

    Viral Marketing For Small Businesses

    As co-founder and CEO of BuzzFeed, a website that tracks when things turn viral, Jonah Peretti knows a thing or two about viral content. For a small business looking to start a viral marketing campaign, it needs to first realize that not everything it does will turn viral. Jonah Peretti...

    Provided By American Express

  • White Papers // Sep 2010

    3 Not-So-Obvious Things Your Blog Needs

    Have you noticed resurgence in blogging lately? One in three companies will maintain a public-facing blog for marketing this year, according to eMarketer, rising to 43 percent by 2012. "Companies are finding that blogs fill a specific niche that other forms of social media do not," said eMarketer senior analyst...

    Provided By American Express

  • White Papers // Sep 2010

    Pictures Speak 1,000 Words

    Why aren't you taking more pictures? Why aren't you posting your customers' pictures? People love pictures. Think about all the people who want to see your dog or your kid. Pictures are gold. Best Idea That Almost Worked. As freshly born babies, we're trained to see the strong contrast of...

    Provided By American Express

  • White Papers // Sep 2010

    Smart Packaging Spells Success

    Provocative or practical, how you package your products is critical to your success. Without great packaging, the best product in the world is destined to sit unnoticed on the shelf or arrive in a zillion pieces. "Packaging is the first thing you notice about any product," said Glenn Tatem, a...

    Provided By American Express

  • White Papers // Sep 2010

    Tips For Managing Employees Who Irritate Others

    Working in close quarters and spending a majority of waking hours together can lead to friction among your employees. Even the most sophisticated and well-meaning people can bring quirky behaviors to the workplace. Eliminate productivity-deflating problems by setting expectations for civility and intervening to deal with these common irritations. Talking...

    Provided By American Express

  • Webcasts // Sep 2010

    Newsmakers: Tax Cuts & Small Business Lending

    Small business owners continue to look to Washington for some type of relief in this challenging economy. President Obama says he opposes extending tax cuts, but he's asking Republicans and Democrats to work together to pass his small business lending legislation. Todd McCracken, president of the National Small Business Association,...

    Provided By American Express

  • Webcasts // Sep 2010

    American Business: Starting Young

    What do Facebook, Google and Apple all have in common? They're all companies started by young entrepreneurs. That spirit is alive and well today among a new breed of business owners. Meet two young women who have launched their own booming businesses and are forging their paths to profits.

    Provided By American Express

  • White Papers // Sep 2010

    Characteristics Of A Small Business Exporter

    The more you risk, the greater your chances for either big success or big failure, but either way, you're pushing your limits and extending your reach. When the going gets tough, small business exporters rise to the occasion, create a plan, put a smile on their faces and, even when...

    Provided By American Express

  • White Papers // Sep 2010

    How To Mashup A Brand

    Thinking up ways to freshen or revitalize your brand is never easy. Sitting around a conference room in an open brainstorming session generally doesn't produce anything remarkably new or different, mostly because without a specific focus, it's difficult to break free of the same old patterns of thinking. What's needed...

    Provided By American Express

  • White Papers // Sep 2010

    5 Things To Do Today To Get Discounts For Your Small Business

    Check all recurring invoices and billing statements for discounts - You've heard of trade terms, right? Trade terms allow you a discount for early payment of an invoice. Check each and every vendor contract to see if discount terms are indicated in the invoice or other documentation. Ask for discounts...

    Provided By American Express

  • White Papers // Sep 2010

    How SMBs Can Start Using Facebook Places Now

    If you're a business owner and you've heard the recent news about Facebook's attention-grabbing new feature for location-sharing and checkins, you're probably itching to find out what Facebook Places can do for your business and how it can help you reach out to would-be customers and loyal regulars in your...

    Provided By American Express

  • Webcasts // Sep 2010

    Small Business Rules: The Dominican Joe Rule

    The world doesn't need another coffee shop. - The Dominican Joe Rule. Mehul Patel and Sharla Megilligan are making free trade work for them. Their coffee chain encourages customers to change the world one fancy espresso drink at a time. They operate a sizable for-profit business, but their main coffee...

    Provided By American Express

  • White Papers // Sep 2010

    The Top 11 Signs That You're A Bad Boss

    The most crucial test of a boss is self-awareness. The best bosses are in tune with how the little things they say and do impact people, and they are adept at adjusting to bolster both performance and dignity. Several studies, including one by the College Board, suggest that the more...

    Provided By American Express

  • White Papers // Sep 2010

    Risk Management 101 For Small Business Owners

    Risk is an inherent part of being in business. It can be managed and its adverse outcomes can be mitigated. The greatest challenge for small business owners is to find the proper balance between peace of mind and profitability. Trying to completely eliminate risk from your business is unrealistic and...

    Provided By American Express

  • White Papers // Sep 2010

    7 Easy, Low Cost Ways To Generate Leads And Keep Customers

    According to a survey, small and medium sized businesses have accepted the new state of the economy and have positioned themselves to do more with less so that they can be profitable throughout the next year. The survey also showed that CEOs hoped that their profitability would come from getting...

    Provided By American Express

  • White Papers // Sep 2010

    The Skinny On Hiring A Business Coach

    Like anyone else, small business owners need a helping hand, an impartial third party to bounce ideas off of and to provide insights that wouldn't have occurred to them otherwise. That's where a business coach comes in. For $100 to $500 a session, depending on area of the country and...

    Provided By American Express

  • White Papers // Sep 2010

    Innovate To Become A "Shape-Shifter"

    Whenever people in any situation are asked to change, after the initial wave of resistance, there are three questions that are asked: "Why, to what, and how? WHY? - The "Why" is because continuous change is the only true source of sustainable competitive advantage in these unprecedented times. WHAT? -...

    Provided By American Express

  • White Papers // Sep 2010

    3 Ways To Make Your Online Marketing More Targeted

    The options for small businesses to market their products and services online are numerous. In fact, many marketers' efforts to promote online are fragmented and can result in significant waste of effort and a disconnect with customers. In the mix of online marketing tactics, SEO and PPC have been rated...

    Provided By American Express

  • White Papers // Sep 2010

    Use Deadlines To Become A Learning Organization

    For some teams, deadlines are a science. For others, deadlines are more of an art. For all, deadlines are a daunting yet necessary component of any project. When you're involved in a creative process that is, by its very essence, free-flowing and often difficult to forecast, deadlines cause frustrating but...

    Provided By American Express

  • White Papers // Sep 2010

    What Your Business Should Know About Facebook Places

    Facebook has entered the world of geolocation social networking in spectacular fashion with the launch of Facebook Places. It could prove to be a big opportunity for location-savvy businesses. Facebook's location product brings checkins, geotagging and "Place Pages" to the world's largest social network. Users can broadcast where they are...

    Provided By American Express

  • Webcasts // Sep 2010

    Small Business Rules: The Jack And Adam's Bicycles Rule

    Jack and Adam's Bicycles is one of the fastest-growing companies in the country, no small feat for a bike shop. Owner Jack Murray has created this thriving business via harnessing his love for triathlons. He is one of the biggest triathlon promoters in Texas, hosting several triathlons a year that...

    Provided By American Express

  • White Papers // Sep 2010

    How To Prepare For International Expansion

    Thanks to President Obama's recently announced National Export Initiative, now may be a good time to expand your business globally. The program aims to increase financing and other support to small businesses and, ultimately, double the amount of exports over the next five years. Whether or not that goal can...

    Provided By American Express

  • White Papers // Sep 2010

    7 Ways To Measure Your Social Media ROI

    People love social media for different reasons. For some, it's all about the networking. For others, it's the branding. Whatever the case, the downside to social media is that it is sometimes difficult to know if your time with it is well spent. So, as with the rest of your...

    Provided By American Express

  • White Papers // Sep 2010

    5 Tips For Writing A Great Press Release

    Press releases are a tricky thing to get right. One simple mistake - like a poor headline or a mere typo - can make you lose readers, and once they're gone, they're not coming back. Good press releases, however, can catch the attention of reporters, resulting in news stories and...

    Provided By American Express

  • White Papers // Sep 2010

    How To Run Your Business Online With $10 (And A Google Account)

    Online infrastructure for your small business doesn't have to be complicated or expensive. By leveraging many of the free and inexpensive products offered by Google, you can create a website, a domain-branded e-mail system, and a document collaboration platform, all unified under one master login and password. Once all of...

    Provided By American Express

  • White Papers // Sep 2010

    How Small Businesses Are Using iPads

    The iPad is a great marketing tool for small businesses. By virtue of the buzz the iPad generates, and considering how new it is, you get attention by simply having one. This paper shows few ways small businesses are making the most of the iPad: To Pitch Services - This...

    Provided By American Express

  • White Papers // Sep 2010

    Get Better Service Instantly

    Most customer service was built to be scripted. It's a pity, but it's the "Lowest common denominator" mindset of management and is sometimes the Pavlovian response of employees forced to shred away their typical self-nature. You can fix it pretty quickly. Pull them off-script. You pull up to the front...

    Provided By American Express

  • White Papers // Sep 2010

    How To Use Projects To Develop Your Employees

    Nearly everyone loves a challenge, especially your best employees. The author is wagering that they want to contribute more, and guarantee that the most motivated hope to showcase their talents and develop their capabilities. You likely have a wish list for your business. Standing at the intersection of company goals...

    Provided By American Express

  • White Papers // Aug 2010

    Facebook Places: Here's What Your Small Business Needs To Know

    Facebook recently launched a new feature called Facebook Places, which lets Facebook members tell each other where they are, what they're doing, and who they're with. The impact for local merchants and small businesses is that you're now more likely to be included in the conversation among Facebook users, because...

    Provided By American Express

  • White Papers // Aug 2010

    5 Mega Companies And Their Founding Facts (And Myths)

    As business owners, it's easy to be drawn to real-life success stories of businesses that started with nothing and wound up as empires. These stories make great tales, some even fit for the silver screen (see: The Social Network). Chad Hurley, Steve Chen and Jawad Karim founded YouTube in February...

    Provided By American Express

  • White Papers // Aug 2010

    Art As Action - Innovation On A Sunday Afternoon

    It's easy to qualify "Art" as innovative. Artists push the envelope and test the tried and true. Artists hold nothing sacred - the world is bendable, we exist in the fifth dimension, color is mutable, people are merely props. It was clear that "Holding Pattern" in all of its originality...

    Provided By American Express

  • White Papers // Aug 2010

    Search Marketing, Twitter-Style!

    By now, plenty of businesses get the concept of search marketing: ensuring that customers can find you when they do searches on major search engines like Google or Bing. But you can do search marketing on Twitter, too. You just have to think differently about your approach. Like search engines,...

    Provided By American Express

  • White Papers // Aug 2010

    5 New Ways Small Business Can Offer Location-Based Deals

    Location-based services, such as Foursquare and Gowalla, are proving quite popular with consumers open to sharing their location with the world. They're also built to be inherently business-friendly, as most allow retailers to incentivize checkins and social sharing behaviors in the hopes of attracting swarms of patrons to their businesses....

    Provided By American Express

  • White Papers // Jun 2009

    Top Ten Ways Women Entrepreneurs Boost Productivity

    This paper gives the top ten ways women entrepreneurs boost productivity. Write out your to do list the night before, don't wait until morning to make your list. Write your list the night before. Allow the process to percolate while you sleep. Then, when you wake up, it's as if...

    Provided By American Express

  • White Papers // May 2009

    Making A Million Bucks Doesn't Mean You Have Great Cash Flow

    There are a lot of misconceptions about cash flow. Here is a brief rundown of what cash flow is not. Cash flow is not Your sales revenue, Your checking account balance, Your profit. So let's take a look at the website claim and figure out just how much cash that...

    Provided By American Express

  • White Papers // May 2009

    Green Franchises: Crossing The Chasm

    Lots of entrepreneurs get off to a rocky or humbling beginning yet go on to become wildly successful. This paper gives a glimpse at five who, despite their early challenges, managed to make their own way in life. We can learn from their endeavors and find opportunities in the unlikeliest...

    Provided By American Express

  • White Papers // Apr 2009

    Turning Limes To Limeade: Entrepreneurship Can Surface In Many Places

    Lots of entrepreneurs get off to a rocky or humbling beginning yet go on to become wildly successful. This paper gives a glimpse at five who, despite their early challenges, managed to make their own way in life. We can learn from their endeavors and find opportunities in the unlikeliest...

    Provided By American Express

  • White Papers // Apr 2009

    Take Control Of Your Money: Become A Freelancer

    Wondering what work you would do as a freelancer? Think about the things you are currently good at doing - either at your full-time job or as a hobby. If you are good at it, chances are someone else will be willing to pay you to do it. Look first...

    Provided By American Express

  • White Papers // Feb 2009

    How Is This Economy Like Your Computer Or Like The Weather?

    Like your computer when you overload its memory or try to do too much with too little resources "It just locks up. And we all know the fix to that dilemma" you reboot and start all over again. Another better analogy is actually the weather. One day it's sunny and...

    Provided By American Express

  • White Papers // Mar 2009

    Dress Accordingly For Today's Economy

    Four out of five consumers are still buying green products despite the battered economy, according to a new Opinion Research Study. While people are spending less overall, "Green" brands have not seen a decline like other brands have. Smart brands have made the connection that eco-brands are ultimately about cutting...

    Provided By American Express

  • White Papers // Jan 2009

    Self-Employment Assistance Benefits - Is Your State One Of The 7 Offering Them?

    It's a common complaint that the government doesn't do enough to support the self-employed and the complaint is not without justification. On the other hand, though, maybe the government is not quite as clueless as many of us believe. The economy has lost close to 3 million jobs since the...

    Provided By American Express

  • White Papers // Jan 2009

    Five Lessons Learned From My Start-Up? And why I'd Do It Again

    We started with an idea which we set out in a business plan competition named Venture Cup, but we didn't complete the competition since we started the company. Our idea was developed by some kind of iterative and incremental process. We should have paused and reconsidered the plan and then...

    Provided By American Express

  • White Papers // Dec 2008

    Six Weeks Or Less To Double Your Productivity In Tough Economic

    Well, the fact is, in our current economic recession, increasing productivity is one of the most important things you can do to save your business from going under. Boosting productivity will increase your profit, improve your efficiency, ready your business to get back in the game quickly when the economy...

    Provided By American Express

  • Webcasts // Apr 2010

    American Business: Thrown A Curve

    One entrepreneur decided to expand his brand after getting some pressure from his customers. He's gone from making pitching mounds to becoming a one-stop shop for baseball equipment.

    Provided By American Express

  • Webcasts // Mar 2010

    Small Business Rules: The Good Worldwide Rule

    "Learn quickly." - The Good Worldwide Rule. After founder of INC Magazine Bernie Goldhirsh passed away, his son Ben Goldhirsh had the connection to do almost anything he wanted, and so he created Good Worldwide, a multimedia company that produces content for people who want to live well, while doing...

    Provided By American Express

  • Webcasts // Mar 2010

    Small Business Rules : The Art Lewin Rule

    "Old School has become the new school" - Art Lewin Executive Clothiers Rule. Art Lewin literally had nothing when he came to the U.S. from Chile in 1977. These days he's running Art Lewin and Co. Custom Clothiers and is living the dream, he said in an episode of Small...

    Provided By American Express

  • Webcasts // Mar 2010

    Ask Norm: On Determining The Viability Of A Business

    Columnist Norm Brodsky speaks about how to know if the business is viable. Norm explains that when there is adversity, there's opportunity and it's important to "think differently than everybody else".

    Provided By American Express

  • Webcasts // Mar 2010

    Ask Norm: On Landing New Accounts

    Columnist Norm Brodsky speaks about how to go after accounts that are hard to get. His advice: try to catch them in social settings such as conferences.

    Provided By American Express

  • Webcasts // Mar 2010

    The Upsilon Rule

    "Every rule is breakable" - The Upsilon Rule. Upsilon ventures creates temporary spaces and communities like the pond at Bryant Park, which hosts over 250,000 ice skaters each season. Previously an executive at IMAX, founder Itai Shoffman wanted to bring an attraction to a Manhattan destination, he said in an...

    Provided By American Express

  • Webcasts // Mar 2010

    American Business: Baked To Perfection

    Department stores wanted one entrepreneur's clothing designs, but he turned them all down. Find out why staying small is sometimes better and more profitable than marketing to the masses.

    Provided By American Express

  • Webcasts // Mar 2010

    Find Teaming Resources

    "Subcontracting is probably the best way for small businesses to get their feet wet with government contracting" believes Carey Joan White, University of Houston Procurement Technical Assistance Center. At the American Express OPEN Women's Business Summit, Carey talks about various government contracting resources for small business owners trying to become...

    Provided By American Express

  • Webcasts // Mar 2010

    Create A Vision

    "To have a powerful vision, you must articulate a clear, compelling focused vision" says Leslie Grossman, co-founder of Women's Leadership Exchange. At the American Express OPEN Women's Business Summit, Leslie discusses the important traits that can help small business owners succeed; authentic communication, courage, and collaboration.

    Provided By American Express

  • Webcasts // Mar 2010

    Team With Your Competitors

    Rebecca Boenigk, Owner of Nuetral Posture, runs a $20 million dollar company, but only controls one percent of the market share. To increase her revenue, she decided to team up, rather than compete, with her partners. From the American Express OPEN Women's Business Summit, Rebecca discusses how she approached her...

    Provided By American Express

  • Webcasts // Mar 2010

    Do It Yourself: Getting Organized

    Every office is in need of a good cleaning every so often. It's a great time to get organized. Professional organizer Julie Morgenstern shows one clothing designer how she can do it herself and get rid of the clutter.

    Provided By American Express

  • Webcasts // Feb 2009

    Going From Small To Big

    "The emotional tie that entrepreneurs have to an idea is one of the greatest drivers of entrepreneurship," says John Borthwick, CEO and co-founder of Betaworks. What's important, however, is iterating that idea quickly, getting the product to the market, and adjusting to user's reactions, he told the Business Insider's Dan...

    Provided By American Express

  • Webcasts // Mar 2010

    Always Be Planning

    Marilyn Bushey, CEO of PowerPAC, knows the importance of devoting time to strategic planning. Speaking at the American Express OPEN Women's Business Summit, Marilyn reinforces the importance of strategic planning and provides tips aimed at helping small business owners.

    Provided By American Express

  • Webcasts // May 2010

    Keep Your Employees Happy

    Kathryn Roberts, COO of Pump It, Inc., knows how to keep her employees happy. At the American Express OPEN Women's Business Summit, Kathryn discusses the various ways she nurtures her employees so they will nurture the company back.

    Provided By American Express

  • Webcasts // Mar 2010

    Contacts Vs. Connections

    "Businesses today are built on connections - quality connections" states Sandra Yancey, Founder and CEO of eWomenNetwork, at the American Express OPEN Women's Business Summit. She discusses the key factors to creating connections over contacts: be present, honor self, and help others.

    Provided By American Express

  • Webcasts // Mar 2010

    Do It Yourself: Business Plans

    A strong business plan can be an invaluable tool for successfully growing the business. In this webcast, Tim Berry, the founder of Palo Alto Software and the author of the book "The Plan-As-You-Go Business Plan," offers some advice for heading the company in the right direction.

    Provided By American Express

  • Webcasts // Mar 2010

    Business Answers: Disagreeing With An Investor And Managing Your Accounts

    In this webcast, Kimberly Weisul, senior editor at Bloomberg BusinessWeek, and Nick Marsh, managing partner at GrowthPoint Capital Partners, answer viewer questions about disagreeing with an investor and managing the accounts if one has more than one business.

    Provided By American Express

  • Webcasts // Feb 2010

    Business War Chest: Hiring Options

    President Obama wants small business owners to give the economy a boost by hiring more workers. Colleen DeBaise, small business editor at The Wall Street Journal, talks about some often overlooked places to find qualified employees.

    Provided By American Express

  • Webcasts // Feb 2010

    Business Answers: Charging More And Managing A Family Business

    In this webcast, Phil Town, investment adviser and author of the new book "Payback Time," and Ryan Blair, the CEO of Visalus Sciences and author of the new book "Nothing to Lose," answer viewer questions about how much to charge customers who take up a lot of the time and...

    Provided By American Express

  • Webcasts // Feb 2010

    Lessons For Entrepreneurs From Entrepreneurs

    Starting an own company is about passion, execution and good planning, says Howard Lindzon, CEO and co-founder of StockTwits. As someone who has created well-known projects such as Wallstrip, Lindzon knows what it takes to be a successful entrepreneur and shares his tips and tricks with Henry Blodget of The...

    Provided By American Express

  • White Papers // Oct 2010

    The Small Business Jobs Act Actually Does A Lot For Small Business

    Small businesses have had a very hard time the past two years getting the money they need to start and grow. That's where this law can and should make a big difference. The $30 billion fund for lending is going to significantly boost the amount of money available to smaller...

    Provided By American Express

  • White Papers // Sep 2010

    How To Succeed At Failure

    Recognizing failure and recovering from mistakes are essential skills for any entrepreneur. The impending failure of a business is something that you will instinctively recognize deep down, but human nature may prevent you from acknowledging it. Most startups are short of cash in the launch stages and then lurch from...

    Provided By American Express

  • White Papers // Sep 2010

    Think In 100s

    As a small business, the problems tend to seem big enough without having someone tell us to think big. One tries to keep invoices in check. One tries to figure out how to hire real, honest, trustworthy people and yet not hire too many, because one know that overhead walks...

    Provided By American Express

  • White Papers // Sep 2010

    How To Generate Opportunities For Innovation

    Every business owner the author knows is trying new things. As a matter of fact, 78 percent of owners have said that coming out of the recession, the old way of doing business won't work. Changing the way one does business may not often take on the title of innovation,...

    Provided By American Express

  • White Papers // Sep 2010

    Why Business Will Grow Again: "We Have Met the Enemy And He Is Us!"

    The one characteristic of American business that consistently wins is its ability to adapt, evolve, innovate and compete in the face of all kinds of adversity. It is what Americans seem to do best. To put it in a simpler way, "When someone invents a better regulatory mousetrap, the mice...

    Provided By American Express

  • White Papers // Sep 2010

    Business Incubators: The Next Innovation Engine?

    Business incubators, once a trendy place for entrepreneurs to start companies, fell out of favor in recent years. But some indicators suggest incubators are making a comeback as a breeding ground for startups, innovative ideas and new job creation. Incubators are locations where startups share low-cost office space, access to...

    Provided By American Express

  • White Papers // Sep 2010

    Good Listeners Get Great Advice

    To succeed in business, you must learn to be a good listener. And then you should learn to bounce every idea you have off numerous people before finally saying, "We'll give this one a miss," or "Let's do it." One of the positive byproducts of learning the real importance of...

    Provided By American Express

  • White Papers // Sep 2010

    A Wasteful Search For The Killer Idea

    Entrepreneurs do not wait until they have their "Eureka moment" to start a business. In fact, most of the truly successful businesses are not new ideas, but a fresh approach to an old business: Groupon did not invent the deal-of-the-day business when they launched in 2008. Most credit Woot as...

    Provided By American Express

  • White Papers // Sep 2010

    Innovate To Become A "Shape-Shifter"

    Whenever people in any situation are asked to change, after the initial wave of resistance, there are three questions that are asked: "Why, to what, and how? WHY? - The "Why" is because continuous change is the only true source of sustainable competitive advantage in these unprecedented times. WHAT? -...

    Provided By American Express

  • White Papers // Aug 2010

    5 Mega Companies And Their Founding Facts (And Myths)

    As business owners, it's easy to be drawn to real-life success stories of businesses that started with nothing and wound up as empires. These stories make great tales, some even fit for the silver screen (see: The Social Network). Chad Hurley, Steve Chen and Jawad Karim founded YouTube in February...

    Provided By American Express