Clark Atlanta University

Displaying 1-3 of 3 results

  • White Papers // Feb 2010

    Influence Of EPA Policy Uncertainty: Upon Market Innovation For Environmentally Related Products

    Grounded by Contingency Theory, the study focuses on the impact of Environmental Protection Agency (EPA) regulatory action on market innovation. Based upon detailed interview from eighty one marketing executives representing both the industry and non-industry, the study identifies fourteen different uncertainty categories relating to EPA regulations. The results indicate a...

    Provided By Clark Atlanta University

  • White Papers // Nov 2009

    Cloud Computing Identity Management

    Latest technology facilitates different service providers to unite their efforts to address a broader business space. It is possible that consumers hold multiple accounts with the service providers like e-bay, Gmail, etc. The visibility and scope of attributes for every identity has to be verified against a central trusted policy...

    Provided By Clark Atlanta University

  • White Papers // Feb 2009

    EPA Policy Exchange In A Current Market-Political Economy: The Parallel-Political Marketplace Approach

    Several case studies of social political marketing efforts have been published; however, few attempts have been made to move beyond the reporting of case studies toward the development of a general understanding of Macro-Marketing. Many areas of Ecological-Marketing address important, neglected aspects of marketing behavior, such as the relationship and...

    Provided By Clark Atlanta University

  • White Papers // Nov 2009

    Cloud Computing Identity Management

    Latest technology facilitates different service providers to unite their efforts to address a broader business space. It is possible that consumers hold multiple accounts with the service providers like e-bay, Gmail, etc. The visibility and scope of attributes for every identity has to be verified against a central trusted policy...

    Provided By Clark Atlanta University

  • White Papers // Feb 2009

    EPA Policy Exchange In A Current Market-Political Economy: The Parallel-Political Marketplace Approach

    Several case studies of social political marketing efforts have been published; however, few attempts have been made to move beyond the reporting of case studies toward the development of a general understanding of Macro-Marketing. Many areas of Ecological-Marketing address important, neglected aspects of marketing behavior, such as the relationship and...

    Provided By Clark Atlanta University

  • White Papers // Feb 2010

    Influence Of EPA Policy Uncertainty: Upon Market Innovation For Environmentally Related Products

    Grounded by Contingency Theory, the study focuses on the impact of Environmental Protection Agency (EPA) regulatory action on market innovation. Based upon detailed interview from eighty one marketing executives representing both the industry and non-industry, the study identifies fourteen different uncertainty categories relating to EPA regulations. The results indicate a...

    Provided By Clark Atlanta University