Customer Experience Foundation

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  • White Papers // Apr 2010

    Social Media And The Voice Of The Customer

    This paper suggests that much of the hype surrounding the business opportunities in social media are not as they appear. It indicates that the gap between customer preference and corporate expectation is wide. It shows that Customers have complex communication needs and that trends change rapidly. It concludes that finding...

    Provided By Customer Experience Foundation

  • White Papers // Apr 2010

    Social Media And The Voice Of The Customer

    This paper suggests that much of the hype surrounding the business opportunities in social media are not as they appear. It indicates that the gap between customer preference and corporate expectation is wide. It shows that Customers have complex communication needs and that trends change rapidly. It concludes that finding...

    Provided By Customer Experience Foundation