For the past 10 years the authors have seen the purchasing department of leading and major companies restructuring their purchasing approaches and moving towards more formalised and global purchase processes. The question arises whether the Relationship Marketing paradigm which has been developing for over 20 years now, focusing on shared ...Download Now
Software as a Service (SaaS) is an emerging business model that delivers software applications to users through Web-based technology. Adopting SaaS applications allow companies to save their information technology cost. This paper discusses the concepts and applications of services, SaaS, outsourcing, and their economic implications. Software as a Service (SaaS) ...Download Now
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