It's Business 101 to have contingency plans in place for when things go wrong. But, conversely, are you prepared for growth and success? What if it turns out your positive expectations were too conservative? What if an unexpected celebrity endorsement sends demand for your product soaring? On a more practical ...Download Now
Terminating an employee is often a painful process, both for the boss and the person being fired. Generally speaking, giving and receiving negative messages is an uncomfortable experience. People who have to deliver the message often hesitate to do so because they don't want to be the bearer of bad ...Download Now
One thing all successful businesses have in common is that they test everything and assume nothing. This is especially true for online businesses. But in order to test, one have to be able to measure results. The good news is, for e-businesses, tracking results is a snap. But there's a ...Download Now
Motivated by research showing that soft-drink slurping is a contributing factor in many instances of childhood obesity, one enterprising dairy company has figured out a "Wile E." way to market its milk drinks by appealing to the kids' sweet tooth. Helping out with the before, during and after this era ...Download Now
Submit Your Content
Get your content listed in our directory for free!
Our directory is the largest library of vendor-supplied technical content on the web. It's also the first place IT decision makers turn to when researching technology solutions. Our members are already finding your competitors' papers here - shouldn't they find yours too?