It's clear that UK businesses are aware that they need to create a Single Customer View (SCV) if they are to thrive. However, as the Experian research profiled in this white paper shows, this is where the clarity ends. This paper breaks findings down into three key areas: What an ...Download Now
A recent study by Bloor Research put the failure rate for data migration projects at 38 percent. This is hardly surprising, given the underlying issues that can cause projects to fail are often not addressed. Those that claim success often ignore project issues such as missed deadlines, increased resource ...Download Now
A global research survey by Experian and Dynamic Markets reported that 89 percent of companies surveyed agreed that departmental funds had been wasted due to data inaccuracy, and 66 percent further believed that the best way of reducing waste through poor data quality is by increasing efficiencies within their organisation. ...Download Now
This guide from Experian will help you build a data quality strategy to govern the management of contact information across your organisation. Drawing on the experience of advising over 10,000 organisations worldwide, the guide will show you ways to create, implement, review and control a suitable plan and identify 10 ...Download Now
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