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  • CRM-ERP Integration: Driving Revenue Growth And Customer Satisfaction

    White Papers // Apr 2010 // provided by Focus

    Customer Relationship Management (CRM) and Enterprise Resource Planning (ERP) are generally considered the core business platforms required to manage organizations that have reached a certain plateau in their growth and or complexity. While CRM is the principal tool used for managing outward-facing front office sales and customer support activities, ERP ...

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