Genii Group

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  • White Papers // Aug 2009

    Getting Results From Digital Advertising

    Businesses are overwhelmed with a plethora of digital advertising options. There are opposing claims and anecdotes about its effectiveness. Is online advertising losing its charm? Will investing money in online advertising get the results? In this paper, the authors explore the current state of online advertising, and make a case...

    Provided By Genii Group

  • White Papers // Aug 2009

    Getting Results From Digital Advertising

    Businesses are overwhelmed with a plethora of digital advertising options. There are opposing claims and anecdotes about its effectiveness. Is online advertising losing its charm? Will investing money in online advertising get the results? In this paper, the authors explore the current state of online advertising, and make a case...

    Provided By Genii Group