iMedia Communications

Displaying 1-19 of 19 results

  • Webcasts // Oct 2010

    Tracking Social Media Metrics: Is It Worth It?

    Social media measurement is far from an exact science. Watch as a handful of brand marketers discuss what tools they are using and how useful those metrics have proven to be.

    Provided By iMedia Communications

  • Webcasts // Sep 2010

    Taking A New Look At Social Media

    In this webcast, Kevin Lee talks with Doug Loots, online marketing manager for Wells Fargo, about the ways in which many companies are going wrong with social media.

    Provided By iMedia Communications

  • Webcasts // Sep 2010

    Social Media Marketing Mistakes

    In this webcast Kevin Lee talks with Tim Schigel, CEO of ShareThis, about some missteps that brands and agencies make when dealing with social media.

    Provided By iMedia Communications

  • Webcasts // Sep 2010

    Social Media: What Lies Ahead

    In this webcast Kevin Lee talks with Deborah Swider, eMarketing manager for the ASPCA, about the influence of social media on the future of digital marketing.

    Provided By iMedia Communications

  • Webcasts // Aug 2010

    How To Use Digital Media To Find New Customers

    Digital media has opened new doors for customer acquisition. Watch as a handful of brand marketers discuss how they are using digital media to find new customers.

    Provided By iMedia Communications

  • Webcasts // Aug 2010

    Is An iPad App The Right Choice For Your Brand?

    The iPad has become a powerful new platform for brands, but it's not the right choice for everyone. Watch as a handful of brand marketers debate the relevancy of this influential tool.

    Provided By iMedia Communications

  • Webcasts // Jul 2010

    Will Facebook Draw Fire For Its Location-Based App?

    Some fear that Facebook's upcoming location-based app will rekindle the site's recent user privacy catastrophe. Shelly Palmer interviews Wired.com's John Abell to determine how people are likely to react.

    Provided By iMedia Communications

  • Webcasts // Jul 2010

    Digital Versus Traditional: Where's Your Money Going?

    Watch as a handful of brand marketers explain how their marketing spends have shifted in order to better capitalize on the ever-growing array of digital opportunities.

    Provided By iMedia Communications

  • Webcasts // Apr 2010

    Social Media's Next Evolution

    Twitter and Facebook have evolved significantly as marketing platforms over the past year. The presenter of this webcast asks industry thought leaders what's on the horizon.

    Provided By iMedia Communications

  • Webcasts // Mar 2010

    How To Evaluate Online Media Channels

    In this webcast with Kevin Lee, Laura Santos, the director of e-commerce operations at Danskin, discusses how her company evaluates new media opportunities.

    Provided By iMedia Communications

  • Webcasts // Feb 2010

    Facebook Passes Yahoo In Traffic Race

    The social network saw more than 133 million hits in January 2010, thus surpassing Yahoo in overall traffic. Shelly Palmer of MediaBytes says this milestone makes Facebook the second most visited website in the U.S.

    Provided By iMedia Communications

  • Webcasts // Feb 2010

    Facebook Gets A Facelift

    The social network is altering its layout to enhance usability. Shelly Palmer of MediaBytes says the new design is getting a lot of praise.

    Provided By iMedia Communications

  • White Papers // Jan 2010

    4 Ways Social Media Can Save You Time And Money

    From a marketing perspective, consider social media as an enhanced, more touchy-feely version of CRM. Hopefully you are already running an effective email marketing campaign and properly communicating with your database of customers. These days you need to run several mailings lists. Your Twitter, Facebook, YouTube, etc., all have fans,...

    Provided By iMedia Communications

  • Webcasts // Jan 2010

    Social Media: What Platforms Deliver?

    As marketers continue to experiment with social media, some brands are finding that certain platforms tend to work better than others. Watch as a handful of brand marketers weigh in on what works best for them.

    Provided By iMedia Communications

  • Webcasts // Nov 2009

    3 SEO Tips You Can't Afford To Miss

    In this webcast with Kevin Lee, VP of Econsultancy, Rebecca Lieb, shares some pointers that could help strengthen your website's SEO.

    Provided By iMedia Communications

  • Webcasts // Nov 2009

    Twitter Adds Filters To Improve Usability

    Shelly Palmer of MediaBytes says these new filters will help Twitter users organize tweets into different categories.

    Provided By iMedia Communications

  • Webcasts // Oct 2009

    How To Avoid Getting Sucked Into Social Hype

    Marketers are struggling to keep their brands relevant in tougher times. In this webcast with Kevin Lee, PR specialist Peter Shankman talks about the dangers of letting your public relations slip with the economy.

    Provided By iMedia Communications

  • Webcasts // Sep 2009

    Budgeting For Social Media: Insider Tips

    Social media is hot, but marketers are still struggling to determine where it belongs in their media plans. In this webcast few tips are provided from top digital agencies.

    Provided By iMedia Communications

  • Webcasts // Sep 2009

    Facebook, Nielsen Take On Social Media Measurement

    Advertisers can now work with Nielsen to measure the impact of their ads on Facebook. Shelly Palmer of MediaBytes wonders what they'll do if they discover no one clicks.

    Provided By iMedia Communications

  • White Papers // Jan 2010

    4 Ways Social Media Can Save You Time And Money

    From a marketing perspective, consider social media as an enhanced, more touchy-feely version of CRM. Hopefully you are already running an effective email marketing campaign and properly communicating with your database of customers. These days you need to run several mailings lists. Your Twitter, Facebook, YouTube, etc., all have fans,...

    Provided By iMedia Communications

  • Webcasts // Oct 2010

    Tracking Social Media Metrics: Is It Worth It?

    Social media measurement is far from an exact science. Watch as a handful of brand marketers discuss what tools they are using and how useful those metrics have proven to be.

    Provided By iMedia Communications

  • Webcasts // Aug 2010

    How To Use Digital Media To Find New Customers

    Digital media has opened new doors for customer acquisition. Watch as a handful of brand marketers discuss how they are using digital media to find new customers.

    Provided By iMedia Communications

  • Webcasts // Sep 2010

    Social Media: What Lies Ahead

    In this webcast Kevin Lee talks with Deborah Swider, eMarketing manager for the ASPCA, about the influence of social media on the future of digital marketing.

    Provided By iMedia Communications

  • Webcasts // Sep 2010

    Social Media Marketing Mistakes

    In this webcast Kevin Lee talks with Tim Schigel, CEO of ShareThis, about some missteps that brands and agencies make when dealing with social media.

    Provided By iMedia Communications

  • Webcasts // Aug 2010

    Is An iPad App The Right Choice For Your Brand?

    The iPad has become a powerful new platform for brands, but it's not the right choice for everyone. Watch as a handful of brand marketers debate the relevancy of this influential tool.

    Provided By iMedia Communications

  • Webcasts // Sep 2010

    Taking A New Look At Social Media

    In this webcast, Kevin Lee talks with Doug Loots, online marketing manager for Wells Fargo, about the ways in which many companies are going wrong with social media.

    Provided By iMedia Communications

  • Webcasts // Jul 2010

    Will Facebook Draw Fire For Its Location-Based App?

    Some fear that Facebook's upcoming location-based app will rekindle the site's recent user privacy catastrophe. Shelly Palmer interviews Wired.com's John Abell to determine how people are likely to react.

    Provided By iMedia Communications

  • Webcasts // Jan 2010

    Social Media: What Platforms Deliver?

    As marketers continue to experiment with social media, some brands are finding that certain platforms tend to work better than others. Watch as a handful of brand marketers weigh in on what works best for them.

    Provided By iMedia Communications

  • Webcasts // Jul 2010

    Digital Versus Traditional: Where's Your Money Going?

    Watch as a handful of brand marketers explain how their marketing spends have shifted in order to better capitalize on the ever-growing array of digital opportunities.

    Provided By iMedia Communications

  • Webcasts // Apr 2010

    Social Media's Next Evolution

    Twitter and Facebook have evolved significantly as marketing platforms over the past year. The presenter of this webcast asks industry thought leaders what's on the horizon.

    Provided By iMedia Communications

  • Webcasts // Mar 2010

    How To Evaluate Online Media Channels

    In this webcast with Kevin Lee, Laura Santos, the director of e-commerce operations at Danskin, discusses how her company evaluates new media opportunities.

    Provided By iMedia Communications

  • Webcasts // Feb 2010

    Facebook Passes Yahoo In Traffic Race

    The social network saw more than 133 million hits in January 2010, thus surpassing Yahoo in overall traffic. Shelly Palmer of MediaBytes says this milestone makes Facebook the second most visited website in the U.S.

    Provided By iMedia Communications

  • Webcasts // Sep 2009

    Budgeting For Social Media: Insider Tips

    Social media is hot, but marketers are still struggling to determine where it belongs in their media plans. In this webcast few tips are provided from top digital agencies.

    Provided By iMedia Communications

  • Webcasts // Feb 2010

    Facebook Gets A Facelift

    The social network is altering its layout to enhance usability. Shelly Palmer of MediaBytes says the new design is getting a lot of praise.

    Provided By iMedia Communications

  • Webcasts // Sep 2009

    Facebook, Nielsen Take On Social Media Measurement

    Advertisers can now work with Nielsen to measure the impact of their ads on Facebook. Shelly Palmer of MediaBytes wonders what they'll do if they discover no one clicks.

    Provided By iMedia Communications

  • Webcasts // Oct 2009

    How To Avoid Getting Sucked Into Social Hype

    Marketers are struggling to keep their brands relevant in tougher times. In this webcast with Kevin Lee, PR specialist Peter Shankman talks about the dangers of letting your public relations slip with the economy.

    Provided By iMedia Communications

  • Webcasts // Nov 2009

    Twitter Adds Filters To Improve Usability

    Shelly Palmer of MediaBytes says these new filters will help Twitter users organize tweets into different categories.

    Provided By iMedia Communications

  • Webcasts // Nov 2009

    3 SEO Tips You Can't Afford To Miss

    In this webcast with Kevin Lee, VP of Econsultancy, Rebecca Lieb, shares some pointers that could help strengthen your website's SEO.

    Provided By iMedia Communications