L2

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  • White Papers // Mar 2009

    Increasing Response With 1:1 Campaigns

    The essence of one to one marketing campaigns is relationship marketing. One to one marketing campaigns are a potent tool to enhance lead generation, increase product usage and promote brand awareness. The only significant obstacle for most marketing professionals is the time and expense needed to implement the campaigns and...

    Provided By L2

  • White Papers // Nov 2008

    8 Tips For Selling A Direct Marketing Campaign

    Direct marketing campaigns allow marketing professionals to track and improve their campaign response rates. They allow marketers to leverage the customer information they have, personalize messages, content and offers to each recipient and create different follow-up campaigns depending on how each prospect responds. While the potential benefits are tremendous, the...

    Provided By L2

  • White Papers // Nov 2008

    8 Tips For Selling A Direct Marketing Campaign

    Direct marketing campaigns allow marketing professionals to track and improve their campaign response rates. They allow marketers to leverage the customer information they have, personalize messages, content and offers to each recipient and create different follow-up campaigns depending on how each prospect responds. While the potential benefits are tremendous, the...

    Provided By L2

  • White Papers // Mar 2009

    Increasing Response With 1:1 Campaigns

    The essence of one to one marketing campaigns is relationship marketing. One to one marketing campaigns are a potent tool to enhance lead generation, increase product usage and promote brand awareness. The only significant obstacle for most marketing professionals is the time and expense needed to implement the campaigns and...

    Provided By L2