Mansueto Ventures

Displaying 1-18 of 18 results

  • Webcasts // Apr 2011

    Meet Frida, The Robot That'll Staff The 24-Hour Production Line

    Swiss manufacturer ABB has revealed a prototype robot called Frida that's designed to be dexterous enough to replace a human being on a production line. It's a good thing that'll alleviate employee shortages, not subjugate the human race.

    Provided By Mansueto Ventures

  • Webcasts // Mar 2011

    Morgan Spurlock On His Doc Sponsors: "We Should Have Asked For So Much More Money"

    At the photo shoot for the April feature, the director of Pom Wonderful Presents The Greatest Movie Ever Sold talks about the process of scavenging for cash in exchange for blatant product placement in his film about product placement.

    Provided By Mansueto Ventures

  • Webcasts // Mar 2011

    Paramount Movie World Premiere On BitTorrent: PR Stunt Or The Future?

    The world premiere of Paramount Pictures The Tunnel will happen in a few months, but not in a theater - it's going to be released on BitTorrent, for peer-to-peer distribution. Yup, that's the same tech video pirates utilize.

    Provided By Mansueto Ventures

  • White Papers // Jan 2011

    FOCUS On Business Smarts For All

    In exchange for letting those ads pass to the right of the eyeballs, there is a lot to be had. The screen is laid out so you can easily jump to topics that interest you, ask questions, follow threads or experts, search, or take a look at Research Products. The...

    Provided By Mansueto Ventures

  • White Papers // Jun 2010

    What To Include In An Employee Handbook

    Experts say that small businesses can use employee handbooks to avoid litigation and put staff members at ease by spelling out, in positive terms, the company's policies and expectations. This paper will guide you in crafting an effective employee manual. Employee manuals, policy and procedure manuals, employee handbooks - whatever...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    The AAAs Of Social CRM

    Social customer relationship management is about joining the ongoing conversations in which your customers and prospects are already engaged. People like doing business with people they like, and love doing business with people they trust. While many have turned to deploying customer relationship management (CRM) applications to centralize customer information,...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    CRM: Software As A Customer Service

    Every business needs some form of customer relationship management (CRM) system, argues Brian Donaghy, vice president of product strategy with Smart Online Inc., a provider of software-as-a-service (SaaS) applications for businesses in Durham, N.C. That's true even if the system is an amalgamation of Post-It notes, spreadsheets, and the like....

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    Drive Customer Relationships Through Technology

    While CRM technology yields insight into customer spending and product demand, it also drives satisfaction levels. Poor customer service is the top reason customers switch service providers. A 2008 study of consumers of wire-line, mobile, cable, and satellite services found that, while most consumers are happy with their providers, many...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    CRM For Small Business

    Does an investment in customer relationship management software make sense for small businesses? With some CRM programs, you don't need any IT staffers. While a small business might opt to install a software program on their IT system for roughly $1,500 per seat, there's another option: Outsourcing the whole thing...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    Discovering Your Advantage With CRM

    Customer relationship management software can only work to your advantage if you view as more than just a tool for getting more from your customers. It helps you do more for your customers. You've heard the expression, "The customer is king." In today's economy, the customer is key to your...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    Three Keys To Finding Success With Social CRM

    A new study found that small businesses are struggling with marketing and innovation, which is an eye-opener in an age in which "Social" marketing and innovation have gained traction. Why small businesses are struggling with marketing and innovation - in the era of social marketing and innovation - is quite...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    Traditional CRM Vs. Social CRM

    Traditional customer relationship management's strong suit has been improved operational effectiveness, easier access to data, and improved collaboration. Social media adds the dimension of connecting with potential customers. To help overcome customer acquisition challenges, many small businesses are looking into customer relationship management (CRM) tools and strategies. In the past,...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    Small Business Should Embrace CRM In 2008

    Customer relationship management providers have tailored their offerings for the small business market, providing software-as-a-service options, integration with other technologies, and an understanding of what small businesses want. But CRM got slapped with a much deserved reputation as being too costly, too time consuming, too complex, and too disruptive to...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    The New Small Business On-Ramp To Social CRM

    There's one company that looks to be creating a platform small businesses can use to turn a variety of online interactions into stronger customer relationships - and it's not even a CRM company, in the traditional sense. In order to connect with customers who Tweet to thousands of followers, watch...

    Provided By Mansueto Ventures

  • White Papers // Jan 2009

    The Right Time To Build Your Team: Recruitment And Management Development For Growing Companies

    This process of expanding the management team can be a difficult one. That is because many entrepreneurs are initially reluctant to delegate responsibilities for their company, a business they have been overseeing since the beginning. Yet no successful business owner can continue to go it alone indefinitely. Building a management...

    Provided By Mansueto Ventures

  • White Papers // Jan 2009

    Using Social Networking For Business

    Online social networking is the newest weapon to get more customers. The Internet research company Compete found that two out of every three people using the Web visited a social networking site. These websites have had a 109 percent growth since 2004 and seem to show no signs of stopping,...

    Provided By Mansueto Ventures

  • White Papers // Jan 2009

    The Best Way To Shorten The Sales Cycle

    Customers don't create long sales cycles - salespeople do. The biggest contributor to dragging out the selling cycle is salespeople prematurely presenting solutions to customers who may not believe they have a problem, or even if they had a problem, didn't understand its impact on their business. When you boil...

    Provided By Mansueto Ventures

  • White Papers // Feb 2001

    An American Start-Up

    In 1999, a pair of Wharton grads started a company to build and sell a specialized computer mouse. They chronicled their experiences - the trials and triumphs of starting a business - in a house newsletter. Two professors at the Wharton School have included the newsletter in their course readings.

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    The AAAs Of Social CRM

    Social customer relationship management is about joining the ongoing conversations in which your customers and prospects are already engaged. People like doing business with people they like, and love doing business with people they trust. While many have turned to deploying customer relationship management (CRM) applications to centralize customer information,...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    CRM: Software As A Customer Service

    Every business needs some form of customer relationship management (CRM) system, argues Brian Donaghy, vice president of product strategy with Smart Online Inc., a provider of software-as-a-service (SaaS) applications for businesses in Durham, N.C. That's true even if the system is an amalgamation of Post-It notes, spreadsheets, and the like....

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    Drive Customer Relationships Through Technology

    While CRM technology yields insight into customer spending and product demand, it also drives satisfaction levels. Poor customer service is the top reason customers switch service providers. A 2008 study of consumers of wire-line, mobile, cable, and satellite services found that, while most consumers are happy with their providers, many...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    CRM For Small Business

    Does an investment in customer relationship management software make sense for small businesses? With some CRM programs, you don't need any IT staffers. While a small business might opt to install a software program on their IT system for roughly $1,500 per seat, there's another option: Outsourcing the whole thing...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    Discovering Your Advantage With CRM

    Customer relationship management software can only work to your advantage if you view as more than just a tool for getting more from your customers. It helps you do more for your customers. You've heard the expression, "The customer is king." In today's economy, the customer is key to your...

    Provided By Mansueto Ventures

  • White Papers // Jan 2011

    FOCUS On Business Smarts For All

    In exchange for letting those ads pass to the right of the eyeballs, there is a lot to be had. The screen is laid out so you can easily jump to topics that interest you, ask questions, follow threads or experts, search, or take a look at Research Products. The...

    Provided By Mansueto Ventures

  • Webcasts // Apr 2011

    Meet Frida, The Robot That'll Staff The 24-Hour Production Line

    Swiss manufacturer ABB has revealed a prototype robot called Frida that's designed to be dexterous enough to replace a human being on a production line. It's a good thing that'll alleviate employee shortages, not subjugate the human race.

    Provided By Mansueto Ventures

  • Webcasts // Mar 2011

    Morgan Spurlock On His Doc Sponsors: "We Should Have Asked For So Much More Money"

    At the photo shoot for the April feature, the director of Pom Wonderful Presents The Greatest Movie Ever Sold talks about the process of scavenging for cash in exchange for blatant product placement in his film about product placement.

    Provided By Mansueto Ventures

  • Webcasts // Mar 2011

    Paramount Movie World Premiere On BitTorrent: PR Stunt Or The Future?

    The world premiere of Paramount Pictures The Tunnel will happen in a few months, but not in a theater - it's going to be released on BitTorrent, for peer-to-peer distribution. Yup, that's the same tech video pirates utilize.

    Provided By Mansueto Ventures

  • White Papers // Jan 2009

    The Right Time To Build Your Team: Recruitment And Management Development For Growing Companies

    This process of expanding the management team can be a difficult one. That is because many entrepreneurs are initially reluctant to delegate responsibilities for their company, a business they have been overseeing since the beginning. Yet no successful business owner can continue to go it alone indefinitely. Building a management...

    Provided By Mansueto Ventures

  • White Papers // Jun 2010

    What To Include In An Employee Handbook

    Experts say that small businesses can use employee handbooks to avoid litigation and put staff members at ease by spelling out, in positive terms, the company's policies and expectations. This paper will guide you in crafting an effective employee manual. Employee manuals, policy and procedure manuals, employee handbooks - whatever...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    Three Keys To Finding Success With Social CRM

    A new study found that small businesses are struggling with marketing and innovation, which is an eye-opener in an age in which "Social" marketing and innovation have gained traction. Why small businesses are struggling with marketing and innovation - in the era of social marketing and innovation - is quite...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    Traditional CRM Vs. Social CRM

    Traditional customer relationship management's strong suit has been improved operational effectiveness, easier access to data, and improved collaboration. Social media adds the dimension of connecting with potential customers. To help overcome customer acquisition challenges, many small businesses are looking into customer relationship management (CRM) tools and strategies. In the past,...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    Small Business Should Embrace CRM In 2008

    Customer relationship management providers have tailored their offerings for the small business market, providing software-as-a-service options, integration with other technologies, and an understanding of what small businesses want. But CRM got slapped with a much deserved reputation as being too costly, too time consuming, too complex, and too disruptive to...

    Provided By Mansueto Ventures

  • White Papers // Jan 2010

    The New Small Business On-Ramp To Social CRM

    There's one company that looks to be creating a platform small businesses can use to turn a variety of online interactions into stronger customer relationships - and it's not even a CRM company, in the traditional sense. In order to connect with customers who Tweet to thousands of followers, watch...

    Provided By Mansueto Ventures

  • White Papers // Feb 2001

    An American Start-Up

    In 1999, a pair of Wharton grads started a company to build and sell a specialized computer mouse. They chronicled their experiences - the trials and triumphs of starting a business - in a house newsletter. Two professors at the Wharton School have included the newsletter in their course readings.

    Provided By Mansueto Ventures

  • White Papers // Jan 2009

    Using Social Networking For Business

    Online social networking is the newest weapon to get more customers. The Internet research company Compete found that two out of every three people using the Web visited a social networking site. These websites have had a 109 percent growth since 2004 and seem to show no signs of stopping,...

    Provided By Mansueto Ventures

  • White Papers // Jan 2009

    The Best Way To Shorten The Sales Cycle

    Customers don't create long sales cycles - salespeople do. The biggest contributor to dragging out the selling cycle is salespeople prematurely presenting solutions to customers who may not believe they have a problem, or even if they had a problem, didn't understand its impact on their business. When you boil...

    Provided By Mansueto Ventures