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Displaying 1-23 of 23 results

  • White Papers // Jan 2010

    Write A Winning Sales Pitch

    In a perfect world, new business would grow on trees, materialize out of thin air or come when it's called, like a dog that's hungry for a treat. Unfortunately, small businesses don't work in a perfect world. Instead, small businesses exist in a world where sales must be mined and...

    Provided By MasterCard

  • White Papers // Jan 2010

    Eliminate Your Financial Bad Habits

    Individuals aren't the only ones who can have bad spending habits - sometimes businesses do too. Find ways to curb your business's worst spending habits. You have to spend money to make money, so the expression goes. But, obviously if you spend too much it's not good for you or...

    Provided By MasterCard

  • White Papers // Jan 2010

    Use Debt To Your Advantage

    In theory, your business's debt is an investment in its future prosperity. Learn to differentiate between debt that will advance your company's objectives and debt that won't. Nobody starts a business with the intention of owing money, yet debt is a fact of life for most business owners. Unless you...

    Provided By MasterCard

  • White Papers // Jan 2010

    Make A Smooth Transition As You Add More Staff Members

    When your small staff grows by even a few employees, it's a big transition. One key to making it work is acknowledging that changes in operations and structure are necessary. All business owners need to determine their own staffing plans and visions. Small business owners are passionate about what they...

    Provided By MasterCard

  • White Papers // Jan 2010

    Get Your Financial Priorities Straight

    If you're struggling to prioritize your financial decisions, you're not alone. Whether it's investing in technology or remodeling your office, it's essential to distinguish between priorities and preferences before purchasing big-ticket items. Making wise financial decisions can mean the difference between steady, long-term growth and quick, flash-in-the-pan failure. The biggest...

    Provided By MasterCard

  • White Papers // Jan 2010

    Strike A Balance Between Overseeing And Trusting Your Employees

    It's good that you're engaged with your work. When you balance guiding your employees with trusting them, however, you'll end up with a more confident and capable team. Small business owners are a lot like parents. Their companies are their babies, and they have a really hard time letting go...

    Provided By MasterCard

  • White Papers // Jan 2010

    Retool Your Recruitment Strategy

    In the next decade many of America's 77 million baby boomers will begin to retire, but only 44 million "Babybust" or Gen X'ers, those born from 1965 through 1975, will replace them. In this climate, for a company without the name-recognition or funds of a larger firm, success will depend...

    Provided By MasterCard

  • White Papers // Jan 2010

    Franchise Vs. Independent: Learning From The Other Guy

    There are many paths to small business triumph: You can introduce a product or service that no one else offers, put a spin on an existing commodity that no one else has yet, or apply your business smarts to a successful model that is a tested winner in the marketplace....

    Provided By MasterCard

  • White Papers // Jan 2010

    Analyze Your Competition

    There are businesses out there trying to do what one does, only better. Conduct a competitive analysis in the market so one know where the business stands and can rise above the competition. Competition is what inspires some businesses to strive for greatness and causes others to falter. "The term...

    Provided By MasterCard

  • White Papers // Jan 2010

    Let Word-Of-Mouth Marketing Make Your Business The Talk Of The Town

    In some cases the number of people who talk about a product or service will always outweigh the number of people who use it. For example, there are far more people who talk about Ferrari automobiles than who actually own one. However, the talkers will most likely be the customers...

    Provided By MasterCard

  • White Papers // Jan 2010

    Improve Your Finances With A Cash Management Plan

    An effective cash flow management plan goes beyond simply sending out invoices in a timely fashion and making sure all your bills are paid on time. Instead, cash flow management is a process that employs a variety of different techniques that take into account changing business conditions to make sure...

    Provided By MasterCard

  • White Papers // Jan 2010

    Women's Business Booms, But Federal Contract Growth Is Slow

    Business is booming for American women. They hold majority ownership of 7.7 million small businesses and, including co-ownerships with men, own 10.4 million, or nearly half of all businesses, according to the Center for Women's Business Research. Employing almost 13 million and producing $1.9 trillion in sales, these businesses have...

    Provided By MasterCard

  • White Papers // Jan 2010

    Keep Developing Your Best Workers

    If the employees aren't feeling challenged anymore, they might begin to grow restless. Learn to create a work environment that continues to engage, educate and offer opportunity to the workers. Good employees are the backbone of your business and the key to future success. But even the most committed worker...

    Provided By MasterCard

  • White Papers // Jan 2010

    Avert Legal Battles With A Former Employer In Your Industry

    When one leaves a company to start his own, it's logical to make use of the knowledge, business relationships and experience you already have. However, if the new venture is in the same industry as the former employer, it's important to know the legal rights. If one is considering starting...

    Provided By MasterCard

  • White Papers // Jan 2010

    Stay Competitive As A Nonemployer

    The author says "Small businesses should be able to dazzle. If sole proprietors can't dazzle with customer service, then they should close their doors". One of the core areas to differentiate is not in good customer service, but in truly exceptional, knock-your-socks off, they-would-not-think-of-doing-business-with-anyone-else customer service. All prospects have become...

    Provided By MasterCard

  • White Papers // Jan 2010

    Choose The Right Tax Advisor

    "Not all accountants are created equal. Find the perfect tax professional for your company when you look for the right mix of experience, reputation and personality" says the author. If there's one thing that all small business owners have in common, it's their disdain for taxes. After all, nobody likes...

    Provided By MasterCard

  • White Papers // Jan 2010

    Create A Seamless Succession Plan For Your Family Business

    There is no right or wrong in succession planning; there's just planning. "The most important thing about a plan is it's written down," says the author. "It's communicated. The detail is not important." In fact, the detail will change, so business owners should revisit and revise their succession plans often,...

    Provided By MasterCard

  • White Papers // Jan 2010

    The Case For Health Care Coverage

    There are nearly 20 million micro-businesses - businesses with fewer than 10 employees - in the United States, according to NASE, and every year, fewer of them can afford health care. "It's not a pretty picture," the author says. A 2005 survey of America's smallest businesses by NASE pointed out...

    Provided By MasterCard

  • White Papers // Jan 2010

    Offer Incentives That Your Customers Will Crave

    Customer loyalty/incentive programs are everywhere now. Whether it's a stamp card for a free sandwich, downloadable coupons or reward-filled e-newsletters, these kinds of programs can be essential for picking up new customers, retaining old ones and most importantly, finding out what your customers really want from you. Here is some...

    Provided By MasterCard

  • White Papers // Jan 2010

    The Best Health Insurance Options For The Self-Employed

    Health insurance has become a growing cost for many small business owners. More than half of small business employers spent up to 10 percent more on health insurance in 2007 than in 2006, and nearly 10 percent of employers surveyed say they'll either drop or consider dropping coverage this year,...

    Provided By MasterCard

  • White Papers // Jan 2010

    Hone Your Competitive Edge

    When your corporate competition discovers a hot new product or service, it has to go through proper channels-meaning that by the time the new product or service is finally given the green light, it's not so hot anymore. In a small business, however, the owner can make a snap decision...

    Provided By MasterCard

  • White Papers // Jan 2010

    Make The Right Moves During Business Downturns

    Downturns and slowdowns are inevitable in every company. In order to weather slow periods, you've got to cut costs and build business. How you do each will have a major impact on the future of your business. There are typically three causes for a business slowdown, according to author, an...

    Provided By MasterCard

  • White Papers // Jan 2010

    Citizen Business Owners Band Together

    For more than 30 years, members of Chicago's Oak Park Women's Exchange have been pooling their resources in order to sell handmade crafts and creations. Together, they enjoy a cooperative business arrangement that celebrates creativity, community and commerce. Diane Symonanis has always enjoyed working with her hands. A paralegal by...

    Provided By MasterCard

  • White Papers // Jan 2010

    Strike A Balance Between Overseeing And Trusting Your Employees

    It's good that you're engaged with your work. When you balance guiding your employees with trusting them, however, you'll end up with a more confident and capable team. Small business owners are a lot like parents. Their companies are their babies, and they have a really hard time letting go...

    Provided By MasterCard

  • White Papers // Jan 2010

    Retool Your Recruitment Strategy

    In the next decade many of America's 77 million baby boomers will begin to retire, but only 44 million "Babybust" or Gen X'ers, those born from 1965 through 1975, will replace them. In this climate, for a company without the name-recognition or funds of a larger firm, success will depend...

    Provided By MasterCard

  • White Papers // Jan 2010

    Franchise Vs. Independent: Learning From The Other Guy

    There are many paths to small business triumph: You can introduce a product or service that no one else offers, put a spin on an existing commodity that no one else has yet, or apply your business smarts to a successful model that is a tested winner in the marketplace....

    Provided By MasterCard

  • White Papers // Jan 2010

    Analyze Your Competition

    There are businesses out there trying to do what one does, only better. Conduct a competitive analysis in the market so one know where the business stands and can rise above the competition. Competition is what inspires some businesses to strive for greatness and causes others to falter. "The term...

    Provided By MasterCard

  • White Papers // Jan 2010

    Let Word-Of-Mouth Marketing Make Your Business The Talk Of The Town

    In some cases the number of people who talk about a product or service will always outweigh the number of people who use it. For example, there are far more people who talk about Ferrari automobiles than who actually own one. However, the talkers will most likely be the customers...

    Provided By MasterCard

  • White Papers // Jan 2010

    Improve Your Finances With A Cash Management Plan

    An effective cash flow management plan goes beyond simply sending out invoices in a timely fashion and making sure all your bills are paid on time. Instead, cash flow management is a process that employs a variety of different techniques that take into account changing business conditions to make sure...

    Provided By MasterCard

  • White Papers // Jan 2010

    Women's Business Booms, But Federal Contract Growth Is Slow

    Business is booming for American women. They hold majority ownership of 7.7 million small businesses and, including co-ownerships with men, own 10.4 million, or nearly half of all businesses, according to the Center for Women's Business Research. Employing almost 13 million and producing $1.9 trillion in sales, these businesses have...

    Provided By MasterCard

  • White Papers // Jan 2010

    Keep Developing Your Best Workers

    If the employees aren't feeling challenged anymore, they might begin to grow restless. Learn to create a work environment that continues to engage, educate and offer opportunity to the workers. Good employees are the backbone of your business and the key to future success. But even the most committed worker...

    Provided By MasterCard

  • White Papers // Jan 2010

    Avert Legal Battles With A Former Employer In Your Industry

    When one leaves a company to start his own, it's logical to make use of the knowledge, business relationships and experience you already have. However, if the new venture is in the same industry as the former employer, it's important to know the legal rights. If one is considering starting...

    Provided By MasterCard

  • White Papers // Jan 2010

    Stay Competitive As A Nonemployer

    The author says "Small businesses should be able to dazzle. If sole proprietors can't dazzle with customer service, then they should close their doors". One of the core areas to differentiate is not in good customer service, but in truly exceptional, knock-your-socks off, they-would-not-think-of-doing-business-with-anyone-else customer service. All prospects have become...

    Provided By MasterCard

  • White Papers // Jan 2010

    Choose The Right Tax Advisor

    "Not all accountants are created equal. Find the perfect tax professional for your company when you look for the right mix of experience, reputation and personality" says the author. If there's one thing that all small business owners have in common, it's their disdain for taxes. After all, nobody likes...

    Provided By MasterCard

  • White Papers // Jan 2010

    Create A Seamless Succession Plan For Your Family Business

    There is no right or wrong in succession planning; there's just planning. "The most important thing about a plan is it's written down," says the author. "It's communicated. The detail is not important." In fact, the detail will change, so business owners should revisit and revise their succession plans often,...

    Provided By MasterCard

  • White Papers // Jan 2010

    The Case For Health Care Coverage

    There are nearly 20 million micro-businesses - businesses with fewer than 10 employees - in the United States, according to NASE, and every year, fewer of them can afford health care. "It's not a pretty picture," the author says. A 2005 survey of America's smallest businesses by NASE pointed out...

    Provided By MasterCard

  • White Papers // Jan 2010

    Offer Incentives That Your Customers Will Crave

    Customer loyalty/incentive programs are everywhere now. Whether it's a stamp card for a free sandwich, downloadable coupons or reward-filled e-newsletters, these kinds of programs can be essential for picking up new customers, retaining old ones and most importantly, finding out what your customers really want from you. Here is some...

    Provided By MasterCard

  • White Papers // Jan 2010

    The Best Health Insurance Options For The Self-Employed

    Health insurance has become a growing cost for many small business owners. More than half of small business employers spent up to 10 percent more on health insurance in 2007 than in 2006, and nearly 10 percent of employers surveyed say they'll either drop or consider dropping coverage this year,...

    Provided By MasterCard

  • White Papers // Jan 2010

    Hone Your Competitive Edge

    When your corporate competition discovers a hot new product or service, it has to go through proper channels-meaning that by the time the new product or service is finally given the green light, it's not so hot anymore. In a small business, however, the owner can make a snap decision...

    Provided By MasterCard

  • White Papers // Jan 2010

    Make The Right Moves During Business Downturns

    Downturns and slowdowns are inevitable in every company. In order to weather slow periods, you've got to cut costs and build business. How you do each will have a major impact on the future of your business. There are typically three causes for a business slowdown, according to author, an...

    Provided By MasterCard

  • White Papers // Jan 2010

    Citizen Business Owners Band Together

    For more than 30 years, members of Chicago's Oak Park Women's Exchange have been pooling their resources in order to sell handmade crafts and creations. Together, they enjoy a cooperative business arrangement that celebrates creativity, community and commerce. Diane Symonanis has always enjoyed working with her hands. A paralegal by...

    Provided By MasterCard

  • White Papers // Jan 2010

    Write A Winning Sales Pitch

    In a perfect world, new business would grow on trees, materialize out of thin air or come when it's called, like a dog that's hungry for a treat. Unfortunately, small businesses don't work in a perfect world. Instead, small businesses exist in a world where sales must be mined and...

    Provided By MasterCard

  • White Papers // Jan 2010

    Eliminate Your Financial Bad Habits

    Individuals aren't the only ones who can have bad spending habits - sometimes businesses do too. Find ways to curb your business's worst spending habits. You have to spend money to make money, so the expression goes. But, obviously if you spend too much it's not good for you or...

    Provided By MasterCard

  • White Papers // Jan 2010

    Use Debt To Your Advantage

    In theory, your business's debt is an investment in its future prosperity. Learn to differentiate between debt that will advance your company's objectives and debt that won't. Nobody starts a business with the intention of owing money, yet debt is a fact of life for most business owners. Unless you...

    Provided By MasterCard

  • White Papers // Jan 2010

    Make A Smooth Transition As You Add More Staff Members

    When your small staff grows by even a few employees, it's a big transition. One key to making it work is acknowledging that changes in operations and structure are necessary. All business owners need to determine their own staffing plans and visions. Small business owners are passionate about what they...

    Provided By MasterCard

  • White Papers // Jan 2010

    Get Your Financial Priorities Straight

    If you're struggling to prioritize your financial decisions, you're not alone. Whether it's investing in technology or remodeling your office, it's essential to distinguish between priorities and preferences before purchasing big-ticket items. Making wise financial decisions can mean the difference between steady, long-term growth and quick, flash-in-the-pan failure. The biggest...

    Provided By MasterCard