Google

Stay informed on all of the Internet leader's new technologies, including Google Apps and the Android phone.

  • White Papers // Feb 2014

    Forrester Study: Total Economic Impact of Google Apps for Business

    Forrester Consulting has performed a total economic impact (TEI ) analysis, commissioned by Google, for organizations considering switching to Google Apps for Business from a traditional, on-premise environment for messaging and collaboration. In a study entitled "The Total Economic Impact of Google Apps for Business", the research and advisory firm...

    Provided By Google

  • White Papers // Feb 2014

    Study: Total Economic Impact of Google Apps

    Forrester Consulting has performed a total economic impact (TEI ) analysis, commissioned by Google, for organizations considering switching to Google Apps from a traditional, on-premise environment for messaging and collaboration. In a study entitled “The Total Economic Impact of Google Apps,” the research and advisory firm shows that Google Apps...

    Provided By Google

  • White Papers // Feb 2014

    Google Apps for Business: Simple, Proven, Transformative

    1-page overview of the benefits provided by Google Apps for Business. How Google Apps for Business helps users work better together while bringing you the benefits of pure cloud. Learn why 5 million businesses have gone to Google Apps for Business to lower costs and liberate IT.

    Provided By Google

  • Presentations // Jul 2013

    The optimal budget allocation of TV vs. YouTube

    This presentation shares key findings of a meta analysis of 80 TV campaigns in Germany. Learn how, on average, shifting part of TV budget to YouTube saves 7.4% of total campaign costs at stable reach.

    Provided By Google

  • White Papers // Jul 2013

    Cutting Complexity, Adding Value - Efficiency and Effectiveness in Digital Advertising

    Growing operational complexity has led to proliferating inefficiencies in digital advertising, affecting the ability of agencies and advertisers in spending more time on value-creating activities. To gain an understanding of the potential for improving the efficiency of digital advertising, The Boston Consulting Group undertook a study using lean methodology...

    Provided By Google

  • White Papers // Feb 2014

    Forrester Study: Total Economic Impact of Google Apps for Business

    Forrester Consulting has performed a total economic impact (TEI ) analysis, commissioned by Google, for organizations considering switching to Google Apps for Business from a traditional, on-premise environment for messaging and collaboration. In a study entitled "The Total Economic Impact of Google Apps for Business", the research and advisory firm...

    Provided By Google

  • White Papers // Feb 2014

    Google Apps for Business: Simple, Proven, Transformative

    1-page overview of the benefits provided by Google Apps for Business. How Google Apps for Business helps users work better together while bringing you the benefits of pure cloud. Learn why 5 million businesses have gone to Google Apps for Business to lower costs and liberate IT.

    Provided By Google

  • White Papers // Feb 2014

    Study: Total Economic Impact of Google Apps

    Forrester Consulting has performed a total economic impact (TEI ) analysis, commissioned by Google, for organizations considering switching to Google Apps from a traditional, on-premise environment for messaging and collaboration. In a study entitled “The Total Economic Impact of Google Apps,” the research and advisory firm shows that Google Apps...

    Provided By Google

  • Presentations // Jul 2013

    The optimal budget allocation of TV vs. YouTube

    This presentation shares key findings of a meta analysis of 80 TV campaigns in Germany. Learn how, on average, shifting part of TV budget to YouTube saves 7.4% of total campaign costs at stable reach.

    Provided By Google

  • White Papers // Jul 2013

    Cutting Complexity, Adding Value - Efficiency and Effectiveness in Digital Advertising

    Growing operational complexity has led to proliferating inefficiencies in digital advertising, affecting the ability of agencies and advertisers in spending more time on value-creating activities. To gain an understanding of the potential for improving the efficiency of digital advertising, The Boston Consulting Group undertook a study using lean methodology...

    Provided By Google