Social Enterprise

Lead your enterprise's social media initiative by following this expert advice on technologies, methodologies, tools, and employee policies.

  • eBooks // Nov 2014

    Do You Fit the Profile that Wins More Sales?

    Find out which type of sales rep is mostly likely to succeed in the current economy. Corporate Executive Board asked over 450 front-line sales managers and their direct reports questions across 44 different attributes, covering areas such as attitudes, skills, behaviors, activities, and knowledge. Get the eBook to find out...

    Sponsored By Salesforce.com

  • Analyst Briefings // Oct 2014

    Harnessing Data in The Internet of Things 

    The number of internet connected devices will explode over the next few years, by 2020 well over twenty billion devices, ranging from complex interactive systems to tiny sensors, will be collecting and transmitting data over the internet. The volume of data generated by the internet of things (IoT) will be...

    Sponsored By IBM

  • White Papers // Oct 2014

    The Individual Enterprise - How Mobility Redefines Business

    The mobility revolution is impacting every aspect of our lives, both personal and professional. But many businesses are seriously underestimating the full impact of this burgeoning transformation. Read the white paper “The Individual Enterprise” to find out why IBM believes that the time has come for organizations of all sizes,...

    Sponsored By IBM

  • Case Studies // Oct 2014

    Hildebrand - Harnessing Data Captured from the "Internet of Things" to Deliver Revolutionary New Services

    The Hildebrand Smart platform, built on IBM Informix technologies, captures and analyzes up to 300,000 time series data points per second, enabling real-time insight into big data. The Hildebrand Smart platform - built on IBM® Informix® and using Hildebrand’s unique machine learning extensions - captures, processes and analyzes big data...

    Sponsored By IBM

  • White Papers // Oct 2014

    Map and Optimize Your Customer Journey

    Today’s customers are empowered like never before and continually connected in ways that were difficult to imagine just five years ago. To provide these customers with the personalized, relevant and seamless experience they demand, many organizations have moved away from mass marketing.

    Sponsored By IBM

  • Analyst Briefings // Sep 2014

    The Business Value of Social Content

    Analyst report from Forrester on how leading organizations are investing in integrated collaborative and social solutions, and find out how to develop a strategy that will drive the most value for your business.

    Sponsored By IBM

  • White Papers // Oct 2014

    5 Best Practices for Managing and Securing Enterprise Tablets

    Tablet-equipped employees can help increase productivity, collaboration, and profits, but they also present challenges. These best practices can help maximize the benefits of tablets while minimizing management hassles and security risks.Dell tablets with up to Intel® Core™ i5 ProcessorIntel, the Intel logo, Intel Core, Intel vPro, Core Inside...

    Sponsored By Dell and Intel®

  • White Papers // Aug 2014

    Mobile Connect for iOS: Superior Network-Level Access for iPad, iPhone and iPod Touch Users

    Discover how Apple® iPad®, iPhone® and iPod touch® users can get superior network-level access to corporate, academic and government resources over encrypted SSL VPN connections, affording complete privacy and authentication.

    Sponsored By Dell Software

  • eBooks // Nov 2014

    Your Complete CRM Handbook

    A growing business needs a good Customer Relationship Management (CRM) application. It helps you manage critical customer information in one place — and gives you a complete view of your business. You’ll gain key business insights that help you close more deals, boost sales, and improve forecasting accuracy. But is...

    Sponsored By Salesforce.com

  • eBooks // Nov 2014

    Secrets to Business Growth

    Small businesses define our economy, creating 60% of US jobs. And to thrive, they need to turn on fast and sustainable business growth. In this exclusive ebook, you'll see one-on-one interviews with three successful entrepreneurs: Buyer's Best Friend: Joyce Guan, Founder; Trunk Club: Brian Spaly, CEO; and Bespoke Collection:...

    Sponsored By Salesforce.com

  • White Papers // Nov 2014

    Can The Enterprise Count On The Cloud For Data Protection? 

    Despite the recent negative headlines, a cloud enhanced data protection service is an ideal use of cloud storage. It provides off-site, geographically dispersed data protection so that in the event of a site or even regional disaster, an organization’s digital assets can still be recovered in a timely manner. The...

    Sponsored By HP

  • eBooks // Nov 2014

    10 Dreamforce Announcements That Will Shape Sales in 2015

    If you missed Dreamforce this year, we’ve got you covered. In this ebook, you’ll discover the ten major breakthroughs for Sales Cloud — and how they will enable the sales team of the future. Explore enhanced capablities, loads of new features, new mobile apps and a seamless user experience. Welcome...

    Sponsored By Salesforce.com

  • White Papers // Nov 2014

    Revolution of the Customer Focused Enterprise

    Though the global economy is still shaking off the effects of the past and current financial crises, banks in both the emerging and developed economies have an opportunity to manage enormous capital growth and wealth creation. To regain customer confidence and earn their slice of the increasingly competitive market, banks...

    Sponsored By IBM

  • White Papers // Oct 2014

    Building Lift and Loyalty with Personalized Product Recommendations (LJ - Keep)

    Learn how online merchants can use recommendations technology to provide shoppers with a personalized website experience. Find out what key characteristics you need in a recommendations engine, and explore strategies to increase sales and customer satisfaction.

    Sponsored By IBM

  • White Papers // Feb 2014

    Making Sense of the Chaos: Measuring The Influence of Social Media

    The power social media has exerted over the way we communicate and do business is nothing short of a phenomenon. Within just a few years, social media has dramatically altered the way most businesses engage with their customers.

    Sponsored By IBM

  • White Papers // Nov 2014

    IBM Security Services: Cyber Security Intelligence Index for Financial Services

    This white paper provides insights into the current threat landscape for the financial services industry. Information is based on cyber security event data collected by IBM, as well as data derived from responding to, and performing forensics on, cyber security incidents.

    Sponsored By IBM

  • White Papers // Sep 2014

    Human Capital Management

    HR organizations around the world leverage the IBM ECM platform to manage content and processes associated with the employee lifecycle; promote efficient, consistent and accurate interaction and collaboration; and provide a unified view of structured and unstructured employee information.

    Sponsored By IBM

  • White Papers // Nov 2014

    2014 Gartner Report: Critical Capabilities for Security Information and Event Management

    "IBM Security QRadar received an ""Excellent"" product viability rating again by Gartner in its Critical Capabilities for SIEM report. The report assesses 13 SIEM technologies by evaluating the capabilities that are critical for the support of threat management, compliance, and general SIEM deployment use cases. Read More..

    Sponsored By IBM

  • White Papers // Nov 2014

    Breaking Down Silos of Protection: Integrated Approach to Managing Application Security

    An enterprise runs hundreds, if not thousands, of applications, many of which are vulnerable to attack. The necessary response is to replace point security products with integrated solutions and adopt risk-based application security management. IBM Security solutions can be the foundation.

    Sponsored By IBM

  • White Papers // Oct 2013

    Know What Your Customers Want Before They Do

    Webcast Summary: Today’s consumers and B2B companies only want interactions that are relevant, personalized, and based on a customer’s situation and preferences. Companies that fail to provide relevant offers will be left behind.

    Provided By Oracle

  • White Papers // Nov 2010

    Facebook Ads: A Guide To Targeting And Reporting

    Whether you're new to Facebook Ads or a seasoned advertiser on the platform, it's helpful to take a few minutes to familiarize yourself with the targeting and reporting tools available. Targeting once you've created a Facebook Ad (visit facebook.com/ads for more details), you can target it using a variety of...

    Provided By American Express

  • White Papers // Oct 2013

    Know What Customers Want Before They Do

    Webcast Summary: Today’s consumers and B2B companies only want interactions that are relevant, personalized, and based on a customer’s situation and preferences. Companies that fail to provide relevant offers will be left behind.

    Provided By Oracle

  • White Papers // Dec 2013

    Managing the Social Media Mix

    The growth in social media has overwhelmed many marketers. Things are moving so fast that many brand managers stay busy keeping tabs on the latest developments and trends, with little time to look at the mix of social media being put into the market. The term 'marketing mix' refers...

    Provided By Oracle

  • White Papers // Dec 2010

    See You On Facebook: The Effect Of Social Networking On Human Interaction

    This paper proposes an evolutionary framework to explore the dynamics of social interaction in an environment characterized by online networking and increasing pressure on time. The model shows how time pressure encourages the choice to develop social interactions also through online networking instead of relying exclusively on face to face...

    Provided By Munich Personal Repec Archive

  • White Papers // Feb 2014

    Customer Management: What's Cheap vs. What Works

    Customer Relationship Manager (CRM) tools are a crucial part of a business's success. In this report, Act! investigates the choices small business must consider when evaluating CRM solutions that best meets business needs. Choices between what's cheap and what works. Download this report today to discover what the choices are...

    Provided By Swiftpage - Act

  • White Papers // Oct 2014

    Social Business Collaboration: Five Best Practices, Three Market Trends

    Using social media in enterprise settings is hardly a new concept. However, many organizations have struggled to fully take advantage of the potential offered by collaboration solutions before now. In order to connect work teams across distances, cut down on time-wasting phone tag, and ensure the maximum level of productivity...

    Provided By IBM

  • White Papers // Sep 2010

    Top Email Trends of 2010: What to Watch and Why

    Email excellence is a moving target. Improve your aim and stay on top of the trends. Download Top Email Trends of 2010 to find out what you should watch for and why, and to review the top trends every email marketer must understand in order to remain effective and relevant...

    Provided By Unica

  • White Papers // Oct 2009

    Social Networking in the Business World: A Strategic Approach

    Is an outright ban on workplace social networking a good idea? Or should companies be more calculated in their points of view and look at how the negative effects social networking has on a company's bottom line can actually turn positive if management adopts a more strategic policy than has...

    Provided By Bloxx

  • White Papers // Nov 2009

    Let's Talk: Social Media For Small Business

    Social media seemed so new and different that it was treated as an appendage of sorts - a kind of marketing that should be tried only by "Experts." While that view still exists to some degree today, it's become clear to many that social media is no longer marketing's new...

    Provided By Jantsch Communications

  • Book chapters // Oct 2007

    Use Ruby on Rails to create a social networking Web site with full community searching and browsing functionality

    Ruby on Rails is fast displacing PHP, ASP, and J2EE as programmers' development framework of choice, thanks to its elegant design and emphasis on practical results. Learn how to build large-scale projects with Rails by developing a real-world application: a social networking Web site like MySpace, Facebook, or Friendster....

    Provided By Addison Wesley Professional

  • Downloads // Jul 2009

    10 ways to stay out of trouble when you post to social networking sites

    The new head of British foreign intelligence recently demonstrated that anyone can suffer potentially embarrassing or damaging revelations through social networking activity - and even the most mundane and seemingly benign tweets and status updates can have far-reaching consequences. Deb Shinder explains why you should watch your step.This download...

    Provided By Deb Shinder

  • White Papers // Aug 2010

    The 5 Ms Of Social Insight

    Given the rise in companies exploring social interactions with customers, Altimeter Group has tracked 18 use cases. "Organizations are starting to do this - Facebook pages, blogs, Twitter," Wang said. "But there isn't a plan. It's not coordinated." Everything, Wang insisted, should start with the M's: Monitoring: This is about...

    Provided By CRM Media

  • White Papers // Aug 2010

    The 6 Hidden Dangers Of Social Media

    Social media guidelines are a good start to making social an enterprise-wide goal. However, make sure your employees know and respect the guidelines before they act. IBM, for instance, has a widely recognizes social media policy that it expects all of its stakeholders to abide by. This can sometimes get...

    Provided By CRM Media

  • White Papers // Apr 2009

    Web Analytics Meets Social Media

    Whether companies like it or not, they're a part of the social media mayhem. As long as your customers and competitors are on there, you're there. The decision companies have to make, of course, is whether or not they want to join the conversation. Web analytics provider Webtrends recently unveiled...

    Provided By CRM Media

  • White Papers // Apr 2009

    Social Media: The Five-Year Forecast

    Younger generations that grew up with social networking (particularly Generation Y) will certainly lead the way to push adoption, Owyang says, but as this population enters the work force, its openness to share will likely begin to establish new boundaries. Filtering will become necessary, the author predicts, as social norms...

    Provided By CRM Media

  • White Papers // Jan 2010

    Five Ways That Social Media Affects CRM

    The term social media refers to media that is created to be shared freely through social interaction. Social media is a catalyst for opportunities in business and also the reason why social CRM is increasing in popularity. This paper shows five ways in which social media effects CRM. Social media...

    Provided By CompareCRM.com

  • White Papers // Nov 2009

    Social Media - That Dish Is Hot CIMA Services

    Anyone with Internet access can be a publisher, with an unlimited potential audience, and unlimited potential influence. In practice, that has played out in ways few would have imagined only a few years ago. As consumers have leveraged social media to make their voices heard, certain boundary lines have been...

    Provided By CIMA

  • Downloads // Jun 2009

    Sample social networking policy

    IT Pro Rick Vanover has crafted a sample social networking policy that you can customize to fit the needs of your organization. As sites like LinkedIn, Twitter, and Facebook become more intertwined with business uses, you need to establish clear guidelines for employees on workplace access and appropriate usage as...

    Provided By Rick Vanover

  • White Papers // Jun 2009

    Virtual Lead Generation: CRM In Virtual Events

    With the recession eroding travel budgets, the traditional trade show is in trouble. The trend started five years ago, as the expense of events caused cost-conscious managers to eliminate attendees from their companies who didn't have a well-defined reason for attending shows. In the last two years, even tighter purse-strings...

    Provided By Tippit

  • White Papers // Jan 2010

    78 Ways For Your Small Business To Save Money In This Economy

    These easy tips will keep your finances secure during the current downturn. With the economy struggling, every business is trying to cut costs to make ends meet. Small businesses, which have fewer resources, especially feel the burn. Not to fear. The authors have come up with a mega-list of ways...

    Provided By Tippit