Start-Ups

Business technology start-ups are increasingly attracting venture capital; find out how to take your idea and turn it into a business reality, and which technologies could make all the difference.

  • White Papers // Aug 2010

    From Details To Vision

    Everyone who puts forth the energy and ability to start a new business has some large goal in mind. It can be as simple as pure money, but for some, the goal can be to truly provide the best service or products in a given niche. For others, it may...

    Provided By American Express

  • White Papers // Aug 2010

    Top 5 Ways To Find Your Next Million-Dollar Idea

    Have you ever noticed how some of your best business ideas come when you're traveling? While you're no longer going through the motions in the well-worn grooves of your old habits, all five of your senses can be engaged in absorbing the different ways things get done. On your next...

    Provided By American Express

  • White Papers // Aug 2010

    Easy Way To Start Your Small Business

    If you want to start your own business and want a little information about how to make an easy path or first step then you have to read following paper. You should decide what type of business you want. There are so many business ideas in the market. You can...

    Provided By SooperArticles

  • White Papers // Aug 2010

    Outsource Telesales Or Develop Expertise In-House?

    Telemarketing is one of the most potent strategies used by business executives. Selecting the most successful method in taking it from planning to implementation is vital to its meeting expectations. Telesales works to make a brand more visible and has a very positive impact on the growth of new businesses...

    Provided By AusBusiness Review

  • White Papers // Aug 2010

    BRMS Whitepaper: Answers to Top BRMS Questions

    Answers to ten frequently asked questions about what business rule management systems are and how they are used.

    Provided By IBM

  • White Papers // Aug 2010

    Ridgely Evers On Small Vs. Big Business Leadership: Pt 3

    Anyone who's using their financials to drive their business is doing the equivalent of driving their car in the rearview mirror. It's never a happy outcome. You should check your financials often, just as you do the rearview mirror. But the important stuff is happening elsewhere. Your customers, your people,...

    Provided By American Express

  • White Papers // Aug 2010

    The Two-Way Relationship Between Entrepreneurship and Economic Performance

    In this paper, the authors examine the two-way relationship between entrepreneurship and economic performance, using a harmonized data sets, while the relation between entrepreneurship and economic performance has been investigated extensively, most papers in this research field suffer from one or more methodological flaws, so that the important question: \"Does...

    Provided By University of Almeria

  • White Papers // Aug 2010

    5 Tips For Pulling Off A Pop-Up Shop

    To pop-up or not to pop-up: this is a good question to consider if you're thinking of starting a business, and want to test the waters before making a full commitment. It's not easy to start a business that generates long-term interest beyond the initial concept. Opting to launch a...

    Provided By American Express

  • Webcasts // Aug 2010

    Business Answers: Startup Sales & Stolen Marketing Material

    Colleen DeBaise, small business editor at The Wall Street Journal and author of the book "The Wall Street Journal Complete Small Business Guidebook," and Amilya Antonetti, CEO of AMA Enterprises and author of the book "The Recipe," answer viewer questions about increasing sales at a startup and how to handle...

    Provided By American Express

  • Downloads // Aug 2010

    Podcast: Smarter Collaboration Cost Reduction Strategy

    Are you CAPEX and OPEX challenged? Looking for ways to free up money in your IT budget immediately that can still help with long term TCO? Looking for rapid ROI? Smarter Collaboration solutions from IBM offers you an unique opportunity to focus, exploit opportunities, and act with speed. This podcast...

    Provided By IBM

  • White Papers // Aug 2010

    Reaching For The Skies

    If you decide to tackle an engineering challenge or to venture into the scientific unknown as an entrepreneur, you're embarking on a real adventure - difficult, fascinating, often risky. Sometimes you and your team might feel quite alone, while at others you might choose to partner with friends or even...

    Provided By American Express

  • Webcasts // Jul 2010

    Business Answers: Interest Rates & Growing Your Personal Brand

    Rieva Lesonsky, CEO of GrowBiz Media, and Rod Kurtz, executive editor of AOL Small Business, answer viewer questions about how much interest an entrepreneur should expect to pay on a loan from family or friends and the best way for growing a personal brand in an already crowded market.

    Provided By American Express

  • White Papers // Jul 2010

    How To Put The Life Back Into Your Company

    After the past two years of the recession - watching expenses like a hawk and keeping a close eye on receivables - it wouldn't be surprising if you ended up with a bunker mentality. Maybe you don't embrace new opportunities with the same enthusiasm any more. The business just doesn't...

    Provided By American Express

  • White Papers // Jul 2010

    Tax Breaks For Booming Businesses

    Despite continued concerns of many struggling businesses, there are other businesses that are thriving today. If your business is booming, take advantage of tax rules to make sure that Uncle Sam doesn't earn more than you do from your efforts. Now is a great time to buy new items -...

    Provided By American Express

  • White Papers // Jul 2010

    How To Successfully Start A Small Business

    In order to start your own business and make it grow and soon to be a successful stream of income there are main things to consider and be prepared beforehand. Business Fueled by Passion: Doing a business which is your passion is the first thing to consider to be successful....

    Provided By SooperArticles

  • White Papers // Jul 2010

    Small Business Plan Online And Resources

    Small business plan online generally refers to resources a business can use to write an effective, persuasive business plan. When looking for funding, potential lenders and investors use a business's plan to determine the risk of a business based on its ability to profit. The more thought out a plan...

    Provided By SooperArticles

  • Webcasts // Jul 2010

    American Business: Rock Solid Relationship

    Starting a business with a friend can get complicated, but imagine launching a company with two friends. Meet three college buddies turned entrepreneurs who opened a rock climbing gym in Brooklyn, New York. Find out how they managed to make the best of what could have been some tricky times.

    Provided By American Express

  • Webcasts // Jul 2010

    Business Answers: Getting A Loan And Admitting To Mistakes

    Erica Duignan-Minnihan, CEO of Mamatini, and Paul Lewis, a serial entrepreneur who has founded five companies, answer viewer questions about the best place to get a loan and whether or not you should tell your customers about a technical glitch with your business.

    Provided By American Express

  • Webcasts // Jul 2010

    Top Five: Measuring Your Growth

    You need to look beyond your balance sheet to measure the progress of your startup company. This webcast provides five other ways to evaluate your growth.

    Provided By American Express

  • White Papers // Jul 2010

    Can You Answer These 10 Planning Questions?

    How well are you managing your business? Is your planning helping you steer the business well? Are you controlling your own destiny? Are you satisfied with the business as is, or do you think you can do better? Starting, growing and even surviving in business is a matter of navigating...

    Provided By American Express

  • White Papers // Jul 2010

    Entrepreneurship And Capabilities In A "Beginner" Oil Multinational: The Case Of ENI

    The authors laid the groundwork for the company's growth during the 1950s and 1960s. Group of knowledgeable specialists, who were equipped with a complex set of capabilities that enabled them to oversee and perform operational tasks. The task of adapting that set of capabilities began in the latter half of...

    Provided By Harvard Business School

  • White Papers // Jul 2010

    Is Your Business Ready For The New Normal?

    As entrepreneurs, we have to adapt to whatever "The new normal" is this year. Or quarter. Or week. At any time. Agility is one of the greatest advantages you have over larger competitors. You have the ability to anticipate and adjust to major trends much more quickly than large corporations...

    Provided By American Express

  • White Papers // Jul 2010

    Small Business That Surely Works

    Having trouble finding your career? Why not try to get into business? Start your own small business and fulfill the success that you desire. However starting a business is not an easy task. It needs lot of preparation, research and motivation. There are some things that you should take into...

    Provided By SooperArticles

  • Webcasts // Jul 2010

    Learning From The Pros: Jim Koch

    Jim Koch is better known as the man behind the beer. His Boston Beer Company, the maker of Samuel Adams, now sells two million barrels of lager around the world every year. He shares his recipe for entrepreneurial success since making his first batch of beer back in 1984.

    Provided By American Express

  • White Papers // Jul 2010

    When Opportunity Knocks, Think Twice

    As your business succeeds, you will think of more ideas and find more opportunities to pursue them. Additional revenues, relationships and a broader customer base will open more doors. You will want to offer more products and features. You will want to capitalize on the opportunity before you. But should...

    Provided By American Express

  • White Papers // Jul 2010

    Top 5 Tips For Entrepreneurial Success

    A successful business isn't the product or service it sells, its supply chain or its corporate culture: It is a group of people bound together by a common purpose and vision. The best designed business plan will come to nothing if it is not carried out by an enthusiastic and...

    Provided By American Express

  • White Papers // Jul 2010

    Why Businesses Need Strategic Planning?

    Without a proper business strategy the business has no direction. Strategy maps where one want to go to. One can do the business without strategy, but the results are not what one wants. Strategic planning involves creating a strategy that the business is going to follow over a defined time...

    Provided By SooperArticles

  • White Papers // Jul 2010

    How Businesses Are Booming

    Every day business owners are celebrating individual wins: a new product, a new hire, a grand opening, another satisfied customer. They're looking forward, finding better ways to do business, and succeeding in spite of challenges. They're getting more out of their businesses and giving back to their communities. They are,...

    Provided By American Express

  • Webcasts // Jul 2010

    Top Five: Evaluating A Franchise

    If you're thinking about starting a business, opening a franchise is always an option. This webcast explains about five trips for evaluating franchise opportunities courtesy of the Small Business Administration.

    Provided By American Express

  • Webcasts // Jul 2010

    Coming Up With A Business Idea

    Go Try It On is a website where people get advice on their outfits after uploading a picture for others on the site to see. Founder & CEO Marissa Evans says she got the idea for her business from the countless moments her friends and sister would ask her for...

    Provided By American Express

  • White Papers // Jul 2010

    Small Business Marketing Ideas - How Can You Promote Your Company

    If you have a small business and are wondering how you can promote it to get a better number of customers, this paper is for you. To tell you the truth, there are many business promotional ideas that seem to be the best, but a majority of these require a...

    Provided By SooperArticles

  • White Papers // Jul 2010

    A Passion For Education

    If one build it, they will come - so the mantra goes - and that's exactly what Ng Gim Choo did with the EtonHouse group of schools. And serendipity, as it turned out, would play a key role. After a stint in London where her husband relocated for work, Ng...

    Provided By INSEAD

  • White Papers // Jul 2010

    3 Easy Ways Any Business Can Save Money

    We hear a lot about the economy turning around - that businesses are experiencing an upswing. Nevertheless, the glory days haven't exactly returned for many businesses, which are still making cuts and whittling budgets down. Even if your business is doing fine, it never hurts to be smart and trim...

    Provided By American Express

  • Webcasts // Jul 2010

    Small Business Rules: The Extreme Pizza Rule

    "Keep your friends close, and your franchisees closer." - The Extreme Pizza Rule. Todd Parent learned the ins-and-outs of his business before he started his company, even though it meant starting at the bottom of the restaurant eco-system. When Todd decided he wanted to open a restaurant, he didn't have...

    Provided By American Express

  • White Papers // Jul 2010

    Entrepreneurial Risk Choice And Credit Market Equilibria

    The authors analyze under what conditions credit markets are efficient in providing loans to entrepreneurs who can start a new project after previous failure. An entrepreneur of uncertain talent chooses the riskiness of her project. If banks cannot perfectly observe the risk of previous projects, two equilibria may coexist: an...

    Provided By Federal Reserve Bank of Kansas City

  • White Papers // Jun 2010

    How To Pay Your Employees When Your Startup Is Just Getting Started

    Call it the Catch-22 of startup life. You need talented employees to help grow your business. But without enough cash flow, you can't get the money to pay them. "It's the dilemma every early-stage company faces," says Rosalind Resnick, CEO of Axxess Business Consulting in New York. Certainly, you might...

    Provided By American Express

  • White Papers // Jun 2010

    8 Great Business Ideas You Can Start Today

    Conventional wisdom says that starting a new business in an economic downturn is a bad idea. But we're learning that some industries are growing, despite the shaky economy. This paper provides some of the best ideas for starting a business right now. Most of them don't require much startup resources...

    Provided By American Express

  • Webcasts // Jun 2010

    Business Insights Webcast: Application Virtualization (App-V) Enterprise Return on Investment (Level 100)

    Quantifying the business value of IT investment is vital in today's tough economic climate. Every investment is expected to show strong and tangible financial return. To help organizations assess the economic impact (business value) of deploying Microsoft Application Virtualization (App-V), analysts Ben Gray and Jeffrey North of Forrester conducted an...

    Provided By Microsoft

  • White Papers // Jun 2010

    Alternate Financing For Small Business

    In a time when people are finding it hard to make ends meet, businesses are falling by the wayside. With money for operations hard to come by, many businesses are looking for alternate sources of business loans that were not available as readily a few years ago. Traditionally, money was...

    Provided By SooperArticles

  • News // Jun 2010

    Living Social customer testimonial video

    LivingSocial is a social application which allows people to share reviews of their favorite movies, books, games, music and restaurants. When their new local deals product launched, which pairs users with one-day deals at local restaurants, spas, sporting and events, they went from zero users to 35 million. Learn how...

    Provided By Rackspace Hosting

  • White Papers // Jan 2010

    Benefits Of Jewelry Designing Courses

    There are number of online and off line courses in jewelry designing offered by accredited institutions. The training imparted culminates in a diploma certification and especially targets the hard-core sales professionals. The jewelry designing courses focus exclusively on essential product knowledge and tried and tested proven sales techniques. You are...

    Provided By contentdig.com

  • White Papers // Sep 2009

    Dynamic Infrastructure Helping Build a Smarter PlanetDelivering Superior Business and IT Services with Agility and Speed

    In this smarter world, we need our infrastructure to propel us forward, not hold us back. This infrastructure becomes instrumented, interconnected and intelligent to bring together the business and IT infrastructure to create new possibilities across the business. IBM has developed a strategy for a dynamic infrastructure that will help...

    Provided By IBM

  • White Papers // Oct 2009

    (Re)Think Big: How To Redefine Your Organization's Mission

    People start businesses for lots of reasons, but as the business evolves so, too, may your goals. Are you simply trying to create an incredible product, or are you hoping to effect a larger societal change? As we learn more about our customers' and clients' needs, we often start to...

    Provided By American Express

  • White Papers // Jan 2010

    Smarter Products: The Building Blocks for a Smarter Planet

    Businesses are delivering a new generation of smarter products that are increasingly instrumented, interconnected and intelligent - enabled through software.

    Provided By IBM Corp.

  • White Papers // Sep 2009

    5 Attributes Of A Sure Fire Start-Up

    There are lots of great business ideas floating around out there. Perhaps you've even scratched out you own business plan and are waiting for the perfect time to get the big idea off the ground. Many start-up businesses are founded on someone's big idea and, unfortunately, far too many fail...

    Provided By American Express

  • White Papers // Oct 2009

    Achieving Business Agility With BPM and SOA Together: Smart Work in the Smart Enterprise

    Today's economies and commodity markets are swinging rapidly, barriers to global competition are disappearing, and empowered customers are changing preferences and expectations faster than businesses can respond. In such an environment businesses must be able to work smarter, increasing business agility while optimizing their costs. Only too often one finds...

    Provided By IBM

  • White Papers // Jan 2009

    The Benefits Of Starting A Concrete Block Manufacturing Business

    Chances are, if you're considering starting your own business, you're probably not thinking about creating and selling concrete blocks. When you think about starting a business, you probably consider offering a service you know how to provide, or selling a cool retail gadget online, or maybe writing a book or...

    Provided By contentdig.com

  • White Papers // Sep 2009

    Small Business Optimism Grows

    More than half (55%) of entrepreneurs have an optimistic outlook on near-term business prospects, up from 45% in March 2009. One quarter (26%) report expanding opportunities for their business, up from 15% from a year ago, but six in ten (63%) do not think the worst of the U.S. economic...

    Provided By American Express

  • White Papers // Sep 2009

    5 Winning Post Ideas For Your Small Business Blog

    Keeping content fresh is one of the most important things you can do on your small business blog. Consistently putting out quality posts accomplishes two important goals: it turns visitors into repeat visitors and it creates a community around your content. Further, good content builds on itself over time and...

    Provided By American Express

  • Webcasts // Jan 2010

    Smarter Collaboration Cost Reduction Strategy

    Are you CAPEX and OPEX challenged? Looking for ways to free up money in your IT budget immediately that can still help with long term TCO? Looking for rapid ROI? Smarter Collaboration solutions from IBM offers you an unique opportunity to focus, exploit opportunities, and act with speed. This podcast...

    Provided By IBM

  • Webcasts // Dec 2009

    XD Platform Webinar

    With ever-increasing object sizes, network connectivity challenges, device types and user expectations, businesses are looking for advanced CDN technology. Technology that helps deliver content more intelligently and consistently, provide richer user experiences, and monetizes their valuable online content. Discover the genius behind the Limelight Networks XD Platform, how it takes...

    Provided By LimeLight

  • White Papers // Jan 2010

    Gaining the Performance Edge Using a Column-Oriented DBMS

    This paper contrasts row-oriented database systems with column-oriented database systems and elaborates on the benefits of the columnar approach. A review of how data access latency across the different levels of the memory hierarchy can affect application performance sheds some light on the benefits of the column-oriented approach and...

    Provided By Sybase

  • White Papers // Jan 2010

    Is Hiring A Family Member To Build Your Home Business A Right Move ?

    While you're building a home based business you may give in to the temptation to hire a family member. This may or may not work out well. If the family member you've hired to help you in building a home Internet business turns out to not have the necessary skills,...

    Provided By contentdig.com

  • White Papers // Jan 2010

    Hiring People To Help You: Affiliate Marketing Business

    When you are looking at having your own home business, you might be thinking about having people work for you. This can be something that you might want to do because having a home business is just like having a regular business; you can grow very quickly and be completely...

    Provided By contentdig.com

  • Tools & Templates // Jun 2010

    Mobility Management for Dummies

    Every day, more and more of your enterprise operates outside the four walls of business where you interact directly with your customers and wherever your employees are. This presents a key opportunity for your business to gain a competitive advantage by having the information necessary to take decisive action when...

    Provided By Sybase

  • White Papers // Apr 2010

    How To Find The Right Business For Sale

    When one decide buying an existing business and taking it to new levels is a trend which is getting more and more popular among the rising entrepreneurs. A lot of prospects are awaiting you in regions like Tampa, Clearwater, Sarasota, Florida etc in USA where one can start their business....

    Provided By Free Articles Directory

  • Case Studies // Dec 2009

    Using Technology to Work Smarter: How Four Companies Are Building a Sustainable Advantage

    For many businesses, working smarter is a journey that begins by taking the time to evaluate business drivers and understand how they define the core business products and services. What has made one successful in the past, and how will their business need to evolve in the future? How can...

    Provided By IBM

  • White Papers // Oct 2009

    Outsourcing On A Budget

    It seems that everyone thinks that running an online business is easy and one will make tons of money in a short amount of time. But the author has to tell one that a home based business, online or offline is extremely time-consuming. It doesn't matter whether the business is...

    Provided By Home Based Business Adviser

  • White Papers // Apr 2010

    Hard To Say Goodbye

    It may seem unthinkable-intentionally retiring off one of your small business's products or services. But just as all businesses both small and large grow, mature, and change, so too do the brands that they sell. And as one-time successful products or brands start to lose their consumer cachet and gaudy...

    Provided By Bank of America

  • White Papers // Feb 2010

    How To Build Online Business Successfully

    Many of you may want to start an online business. It is good idea as one is now living in an internet dominated world. There are lots of successful online marketers who are earning six figure incomes. But they have got there through hard work, patience, and determination. There are...

    Provided By Free Articles Directory

  • White Papers // Nov 2009

    Get Your Business Started On The Right Foot

    There are many people who would like to start their own business and even in recessionary times this is a good idea, if you have a good market. With the prominence of the internet and easy communication the opportunity to run a successful home based business is in reach for...

    Provided By Home Based Business Adviser

  • White Papers // May 2010

    Start A Home Based Internet Business

    As the author has stated numerous times since creating this blog, starting your own home based internet business is absolute best way to get out of your J. O. B. This is one of the few businesses that one can start inexpensively and has the potential to take you wherever...

    Provided By Home Based Business Adviser

  • White Papers // Jan 2010

    How To Become A Clothing Wholesaler

    Being a Clothing Wholesaler is a fun and exciting job, and can very often be done from the comfort of our own homes. At first we might think that being a Clothing Wholesaler is not something we can do, but we would be mistaken, there are many of us who...

    Provided By How To Do Things

  • Webcasts // May 2010

    Innovators Demo Part II - Your Collaboration Destiny Continues

    Embark on this interactive journey with the Innovators agents. They clearly show you how to think differently, act differently, communicate and collaborate in new ways - even while on the move - making you and your team more productive and connected. The Innovators show you how to engage the value...

    Provided By IBM

  • Downloads // Jun 2010

    Innovators Demo Part II - Your Collaboration Desiny Continues

    Embark on this interactive journey with the Innovators agents. They clearly show you how to think differently, act differently, communicate and collaborate in new ways - even while on the move - making you and your team more productive and connected. The Innovators show you how to engage the value...

    Provided By IBM

  • Case Studies // Jan 2010

    Zero To Hero: Helping A Pharma Company Start Up Global Operations To Deliver A Potentially Life-Saving Antiviral

    A pharmaceutical startup company received U.S. Food and Drug Administration approval for a promising antiviral. But before it could get a signed contract, it needed to guarantee quick delivery of large quantities of the drug. Deloitte helped the company in its efforts to ramp up global manufacturing and distribution from...

    Provided By Deloitte LLP

  • White Papers // Oct 2009

    Tips On Establishing Start-Up Business Credit

    Though you may be in possession of a gold mine of a product, if you can't establish an impeccable line of credit, you may as well consign yourself to the yearly bin of businesses with good ideas but failed success. This paper provides some tips on establishing Start-Up Business Credit....

    Provided By Free Articles Directory

  • White Papers // Oct 2009

    The Road To Building Business Credit

    After finding a product you believe in enough to build your business, you've got to make sure that you are financially covered - that means everything from having the perfect investors to having A+ credit. This paper explains the road to build the business credit. The author of this paper...

    Provided By Free Articles Directory

  • Case Studies // Apr 2010

    Economic Zone Implements Cutting-Edge Technology and Saves U.S.$60,000 a Year

    The Aqaba Special Economic Zone Authority (ASEZA) manages the administrative and governmental services of the zone and encourages international businesses to operate in Jordan. Businesses expect round-the-clock services, supported by the most up-to-date technologies possible. To provide this, the authority deployed Windows Server 2008 R2 for a stable IT environment...

    Provided By Microsoft

  • White Papers // Jan 2010

    How To Become A Business Owner

    Nowadays, more and more people are starting up their own businesses. This may be an online business or setting up their own physical shop. There are many businesses that you can set up. When you want to become a business owner, it is important that you know about the services...

    Provided By How To Do Things

  • White Papers // May 2010

    Franchising 101: How To Franchise Your Small Business

    For an entrepreneur looking to take their business as far as it will go, becoming a franchisor may be the ultimate goal. And, since franchisees provide the capital for expansion, a business can grow more rapidly as a franchise than it would through internal funds, equity financing, or bank loans....

    Provided By Bank of America

  • White Papers // Dec 2009

    Entrepreneurial Careers And Education

    What causes an individual to take all the social, psychological, and financial risks involved in starting a new venture? At first there was limited research on this aspect of entrepreneurship, but since 1995 there has been an increased interest in entrepreneurial careers and education. This increased interest has been fostered...

    Provided By Free Articles Directory

  • White Papers // Jan 2010

    How To Become A Worm Farmer

    Worm farming may seem silly to some, but to those who realize its potential as a way to make money, save money on bait, create your own compost for your garden or reduce your carbon footprint, it is far from it. This paper gives few tips if you want to...

    Provided By How To Do Things

  • White Papers // Jan 2010

    How To Become A Wholesaler

    Whether you are looking to become a wholesaler part time to supplement your current income or looking to go into it full time, becoming a wholesaler can be a very rewarding business venture. As a wholesaler you will basically be the middleman who will supply retailers with the goods that...

    Provided By How To Do Things

  • White Papers // Jan 2010

    How To Become A Psychic

    Psychics are people who can see into the future and predict upcoming events. Many practicing psychics are for commercial gain and make a business out of their fortunetelling capabilities. Others however, truly believe that they can see into the future and use this special gift to help others. The controversy...

    Provided By How To Do Things

  • White Papers // Jan 2010

    Cross Cultural Negotiation

    The impact of international business in domestic markets compels one to ask a question: "How can one survive in this global playing field, and what can one do to run the businesses more effectively?" Nowadays, businesses of all sizes search for suppliers and customers on a global level. International competition,...

    Provided By Negotiation Skills Training

  • White Papers // Jan 2010

    Analyze Your Competition

    There are businesses out there trying to do what one does, only better. Conduct a competitive analysis in the market so one know where the business stands and can rise above the competition. Competition is what inspires some businesses to strive for greatness and causes others to falter. "The term...

    Provided By MasterCard

  • White Papers // Jan 2010

    Let Word-Of-Mouth Marketing Make Your Business The Talk Of The Town

    In some cases the number of people who talk about a product or service will always outweigh the number of people who use it. For example, there are far more people who talk about Ferrari automobiles than who actually own one. However, the talkers will most likely be the customers...

    Provided By MasterCard

  • White Papers // Jan 2010

    How To Become A Virtual Business Coach

    A virtual business coach delivers online personal and business training, using interactive media and the latest technological innovations. A good virtual business coach is someone who motivates, retains and manages a steady base of clients; and is able to produce substantive successes with an effective and simple coaching program. Creating...

    Provided By How To Do Things

  • White Papers // Jan 2010

    How To Become A Nature Photographer

    If you have a passion for photography and a love for the outdoors, combine the two and the potential for becoming a nature photographer is a definite possibility. While both physically and mentally challenging, the physical part is largely because of the environmental land, from 90 degree cliffs and steep...

    Provided By How To Do Things