Business Intelligence

A Survival Guide to Effective Marketing Campaigns for Todays Small Business

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Executive Summary

Your business needs to increase market share and trim costs! You must step up your marketing efforts, but are faced with limited resources and slim budgets. What should you do?

Is it best to outsource your marketing activities to a services provider? Today, cheaper technology and a need to communicate "on demand" with customers makes in-house marketing a more attractive option.

Ready to learn more? Listen to this on-demand BNET Webcast, presented by PC Connection and featuring Tim Harmon, Senior Analyst for Forrester and Scott Scheirman, Product Manager for HP, as they share valuable insights on in-house marketing, just for small business. Topics to include:

  • The drivers behind SMB marketing in-sourcing
  • SMBs' marketing mix
  • New in-house marketing (IHM) tools
  • Cost-effective and efficient ways to develop marketing materials, enhance your customer relationships and maintain a competitive edge!
Don't miss this Webcast event - learn more about the benefits of IHM - flexibility, control, quality, and - just when you need it most - COST SAVINGS! View it Today!

Co-Sponsored by:
PC Connection HP

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