Business Intelligence

Case Study: Fiat's Strategic Alliance With Tata

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Executive Summary

The case "Fiat's Strategic Alliance with Tata" looks at the automotive industry, Fiat and Tata's corporate background and provides an in-depth description of how these two sides came together including the entire pre-operational negotiation process. The case is set as of October 2007, immediately after the companies had finalized a joint venture for the manufacturing.

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