E-Commerce

How Mobile Technology Drives Sales Productivity

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Executive Summary

As the business environment continues to present its challenges, many sales leaders are realizing the need for more efficient ways for their teams to keep with customer demands. In this challenging economy, investments in laptops can prove to be costly and cumbersome while mobile devices, such as BlackBerry smartphones, are found to dramatically speed up sales processes while reducing the cost of selling. Listen to some of the industry's leaders discuss critical topics such as: How to design a mobile communications strategy that improves sales effectiveness. What leading companies are achieving with mobile CRM. How mobility is more fundamental than ever for improving productivity and responding to customers.

  • Format: Webcast
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