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The video talks about a revolutionary tool called the Interest Matrix that is designed to save you loads of money. It talks about using the Google AdWord keyword tool and you can use the traffic estimator to the best of your interests. This video is targeted to people who are already aware of using this keyword tool and estimator. It tells you how to use your stringent daily budget to suit your requirements and how to set the advertising campaign work towards your benefit. Interest Matrix is a new tool and service that was released last year to get hold of market research data within minutes and to use them effectively to understand the psychology of the target audience. To illustrate the use of Interest Matrix more efficiently, a perfectly aromatic example of flowers is demonstrated. This tool makes use of dozens of social networking sites and draw information from them to understand the mindset of people. It makes use of the different keywords that are related and which are used commonly among the desired target segment. Once you use a specific keyword, you can come up with dozens of keywords that have something in common with the main keyword. Every possible word; and that's what lets you save your money on Google AdWords.
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