Start-Ups

Make Tech Part Of Your DNA

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Executive Summary

No Internet or tech company should launch without having in-house technical manpower to build the product, says serial entrepreneur Mark Suster. While business savvy on the founding team is important, those skills need to be balanced with a sturdy base of engineering, programming, or other technical know-how. Additionally, a company makes itself more attractive to funding and acquisition if it has intrinsic technical expertise.

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