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Many organizations seek ways to target new opportunities in existing markets or pursue opportunities in new markets to increase revenue. However, they often run into issues with targeting the right set of customers, lacking the insight on customers' needs, not fully understanding the opportunities in the pipeline, and having little visibility of sales performance. Having a solution that can track the entire sales process from prospect to repeat customer - and can measure and analyze each step of the process - can greatly enhance the customer experience while helping to boost revenue. With Microsoft Dynamics CRM, organizations can gain better insight into the sales process as it identifies and targets the most important customer segments as well as expands and retains the right accounts.
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