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Even as the clouds begin to lift from the U.S. economy, marketing departments find themselves still asked to accomplish more with budgets frozen and headcounts static. In addition to managing traditional channels, marketers face the added pressure of harnessing the powers of new, low-cost, consumer-centered social technologies ? often with insufficient knowledge and resources.
View this Webinar to hear Leigh Durst, a 20-year veteran in marketing, digital media and customer experience and the founder of Live Path. Durst will provide fresh perspective on how to focus your marketing program, execute and employ social media to succeed in 2010.
View this Webinar to learn:
- The one question you must answer to propel ongoing success
- How to use social media in more meaningful, result-driven ways
- Harnessing the network to deliver business outcomes
- Format: PostScript (requires PS viewer)
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