Business Intelligence

The Benefits Of Daily Deals Sites

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Executive Summary

If you've never used a daily deals website, here's how they generally work - A business offers a significant discount for their service or product, and the customer pays in advance for that discount. Vinicius Vacanti is a co-founder of Yipit, a website that aggregates local daily deals, and tells Business Insider CEO Henry Blodget that small businesses with excess inventory (empty restaurant tables) and low variable costs are in a unique position to offer large group discounts.

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