Big Data

The Benefits Of Daily Deals Sites

Watch Now Date Added: Aug 2010
Format: Webcast

If you've never used a daily deals website, here's how they generally work - A business offers a significant discount for their service or product, and the customer pays in advance for that discount. Vinicius Vacanti is a co-founder of Yipit, a website that aggregates local daily deals, and tells Business Insider CEO Henry Blodget that small businesses with excess inventory (empty restaurant tables) and low variable costs are in a unique position to offer large group discounts.