Emerging Tech

Vision Versus Perspective

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Executive Summary

Everyone has a perspective, says Jensen Huang, but to call it a "Vision" implies elitism and exclusion. This NVIDIA Co-founder insists that those with a new idea for business approach the world with gravitas, and he cites his own organization as a case study. In 1993, his company's perspective was the first of its kind, and the results have proved a new sense of common sense and disruptive to the status quo. This perspective - not vision - allowed them to create new technology, new markets, new customers, and widespread success.

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