Why Mainstreaming Corporate Social Responsibility Still Makes Good Business Sense

With the economy still experiencing a slowdown, one might expect interest in corporate social responsibility to wane, or perhaps even die a natural death. Not so, according to Craig Smith, INSEAD Chaired Professor of Ethics and Social Responsibility. He believes that corporate responsibility has never been more prominent on the corporate agenda.

Provided by: INSEAD Topic: CXO Date Added: Dec 2010 Format: Webcast

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