Winning With Value

Too many companies focus on just the cost of software systems, rather than look at the business value they generate. That may not be surprising given the complexities of trying to assess the value of software assets, but according to a new study by INSEAD professor Soumitra Dutta, companies who do this are taking the easy way out.

Provided by: INSEAD Topic: CXO Date Added: Jan 2011 Format: Webcast

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