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Spammers can make money with email spam. Most spammers are just sales people looking for an avenue to sell their products or services. Sending out email is cheap and believe it or not some people do respond to their spam advertisements. It only takes a few people to respond to a spam ad to make it profitable for the spammer - so the game is to reach as many people as possible with the spam message to increase the odds of finding a few respondents.
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