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When it comes to in-store business intelligence, retailers can now literally remove the blindfold that has been holding them back. With the use of real-time, affordable visual intelligence, today's retailers can clearly see the path to understanding daily activity in the store and maximizing the use of every square foot. As retailers and brand manufacturers become more willing to collaborate, real-time video intelligence will provide the means for information sharing that will benefit both partners. Suppliers can test different promotions, packaging and product placements that will bring the most bang for the buck, creating significant upticks in sales that inevitably benefit the retailer and the supplier.
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