Download now Free registration required
The Internet has profoundly transformed the way people communicate and interact with each other. This change has also dramatically affected the business world by altering the way people shop for products, both B2B and B2C. Ten years ago, companies reached their consumers through trade shows, print advertising, and other traditional marketing methods. Today, people start their shopping experience by looking on the Internet and, more specifically, search engines, especially Google. In order to remain competitive, businesses' websites need to be found on the web and in search engines.
- Format: PDF
- Size: 896.4 KB