Date Added: Feb 2010
You've got a super-shiny Facebook page and many new fans. You think your company's social media campaign is heading in the right direction. But online fans are fickle, and one wrong move can wipe out all your hard work in an instant. Find out what your fans are hoping you won't do, and avoid these common social media mistakes at all costs. Keep your work and personal accounts visibly separate, and only link between them when it is most appropriate. An update on your personal feed letting your friends and family know that your company just celebrated a major milestone, for example, would likely be well-received.