Tech Industry Investigate

6 Pitfalls To Avoid When Choosing A Domain Name

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Executive Summary

We all know that a good domain name matters. When you are doing any sort of marketing, your call to action will often be to get people to your website - and if you choose a URL that doesn't make sense or is hard to remember, you are just making it hard for your customers to find you online. Yet despite this almost universal understanding that domain names matter, many small businesses make the same mistakes repeatedly when it comes to domain names. Whether you already have a domain name for business or are in the midst of choosing one, this paper explains about 6 mistakes to avoid when it comes to domain names.

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