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Ironically, more tools do not imply more effective communication. In practice, many employees fail to reach their colleagues on the first attempt, given the choice of channels and a lack of context around the most effective method, based on a colleague's status. It's no wonder then that many organisations worldwide are taking the first steps in unifying their business communications channels in order to improve their employees' productivity and reduce the delays and costs associated with business communications. Unified Communications enables people to use the most appropriate communication medium for the task at hand and to switch/merge channels as necessary. To do this in practice, organisations need to integrate systems, technologies and technology vendors to enable, for example, switching from email to voice, or IM to voice.
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