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Would you like a marketing idea guaranteed to increase your sales? Would you like to stop people from shopping your product or service and losing business to your competition? Would you like to reduce the amount of rejection you're receiving? Would you like clients to understand they have nothing to lose and everything to gain by buying from you? Then offer a guarantee on your product or service. This one marketing idea can increase your sales volume dramatically; however, few companies use it to their advantage. Look around your market and identify how many of your competitors are offering a guarantee.
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