Leadership

Adkar - A Model For Change Management

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Executive Summary

This paper presents an overview of the ADKAR model for change management. ADKAR is a goal-oriented change management model that allows change management teams to focus their activities on specific business results. The model was initially used as a tool for determining if change management activities like communications and training were having the desired results during organizational change. The model has its origins in aligning traditional change management activities to a given result or goal.

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