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Search engine optimization is not a mere practice of getting high rankings in search engine result pages. But for online marketers it is one of their marketing strategies to enhance their business and sales. There are numerous techniques that the SEO service providers are following to achieve the marketing goal of their clients. With every change of search engine algorithms, the techniques of SEO are evolving gradually to meet the requirements of the search engine. However, the basics of search engine optimization are still the same and still effective for the online marketers to achieve high rankings.
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