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With company valuations in the dumpster and credit markets tight, the economic crisis has forced hard looks at revenue sources and spending across the board. The economy aside, old ways of doing business are continuously challenged by competitors with innovative business models enabled by the internet. These and other socio-economic trends are pressuring finance teams everywhere to make planning systems more immediate and responsive. The old way of thinking - you run a company through the once a year budget process - is on the way out in favor of new concepts and system approaches generally described as "Continuous planning".
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