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Managing and sailing the Web content to mobile users based on their preferences and location are becoming now a leading trend in a mobile electronic commerce. Another trend is such that an ordinary mobile user is transforming now from a consumer of commercial services to also a supplier of them. This paper proposes an architecture, which is based on the assumption that every person in the society in some way more or less participates in public business process, which one names as public commerce (p-commerce). This service should be able to integrate different types of information with geographical data and manage different type of profiles related to preferences, security, privacy, transaction management, etc.
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