Mobility Investigate

Are Mobile Payment and Banking the Killer Apps for Mobile Commerce?

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Executive Summary

Mobile commerce had been expected to become a major force of e-commerce in the 21st century. However, the rhetoric has far exceeded the reality so far. While academics and practitioners have presented many views about the lack of rapid growth of mobile commerce, the authors submit that the anticipated mobile commerce take-off hinges on the emergence of a few killer apps. After reviewing the recent history of technologies that have dramatically changed the way of life and work, the authors propose a set of criteria for identifying and evaluating killer apps.

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