Boatowners Insurance -- An Insurer's Marketing Edge

With the arrival of warmer weather, boaters across the northern half of the country will join their southern neighbors in taking to the water. Spring is here, and recreational boating activity is about to intensify. With that in mind, it seems appropriate to review the factors involved in insuring boats. This article discusses marketing, coverage, and underwriting considerations associated with boating. The centerpiece of the article, from a coverage standpoint, is the AAIS Boatowners Program.

Provided by: American Association of Insurance Services Topic: Software Date Added: Jan 2003 Format: PDF

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