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Goals are set through an interactive and iterative process lead by the CEO and individually determined by each member of the team. Goals aren't set until the entire team believes in their necessity and achievability. Every employee?s goals must be shared with all other employees. Goals must be clearly understandable by all employees. Their individual importance to the end result must be easily recognizable. Unambiguous goals are critical to effective communication and to directing focused efforts. They will provide the basis for organization-wide progress reports.
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