Web Development

Building The Right Links. Link Building Demystified

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Executive Summary

Most major search engines use incoming links as a weighing factor in their ranking algorithms. It is important to understand that the quality of the websites carrying the incoming links is as important as the empirical number of incoming links. Directory submission is one of the most effective ways to build up link popularity. Also, offering a quality website with good content is always a surefire way to build-up link popularity. Link popularity is important and the link building process needs to be given high priority. Link analysis will only gain more importance with search engines.

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